Director, E-Commerce Growth & Performance (Hybrid)

Namely; New York (NY); Hybrid; USD 180,000 - 260,000; Full time

Benefits offered by this job

Health benefits

Employer HSA contribution

401K match

Hybrid work schedule

Employee discounts

Generous PTO

Job summary

FULLBEAUTY Brands is seeking a Director of E-Commerce – Business Performance to lead digital strategy and commercial performance for a portfolio of brands. You will drive revenue growth, profitability, customer acquisition and retention through data-driven decision making, digital merchandising and go-to-market execution.

You will lead cross-functional teams, oversee annual and seasonal plans, and champion personalization across onsite experiences and customer journeys to maximize value.

Qualifications

• 10+ years of progressive ecommerce leadership within retail, apparel or consumer brands.
• Ownership of digital businesses with revenue and performance responsibility.
• Experience leading multiple brands or units in a complex retail org.
• Proven success with digital go-to-market strategies driving growth.
• Strong understanding of customer acquisition, CRM, loyalty and LTV.

Responsibilities

• Lead ecommerce business for a portfolio of brands achieving revenue, conversion and profitability goals.
• Develop annual plans, seasonal strategies and quarterly growth initiatives with Merchandising, Planning and Finance.
• Lead weekly business reviews using data and customer insights to guide investments.
• Drive personalization initiatives across onsite experiences, offers and journeys.
• Partner with Marketing, Creative and Technology on product launches and promotions.
• Ensure brand identity is reflected in digital experiences and performance.

Skills

Leadership

Ecommerce strategy

Data analytics

Personalization

CRM & Loyalty

Go-to-market

Cross-functional leadership

Brand/digital strategy

Budgeting/financial acumen

Team development

Education

Bachelor's degree

MBA

Tools

Salesforce Commerce Cloud

Job description

FULLBEAUTY Brands is seeking a Director of E-Commerce – Business Performance to lead digital strategy and commercial performance for a portfolio of brands. You will drive revenue growth, profitability, customer acquisition and retention through data-driven decision making, digital merchandising and go-to-market execution.

You will lead cross-functional teams, oversee annual and seasonal plans, and champion personalization across onsite experiences and customer journeys to maximize value.