Director, Digital Media Planning - Contract

Moore; Lanham (MD); Remote; USD 110,000 - 120,000; Full time

Benefits offered by this job

Healthcare benefits

Paid holidays

Generous paid time off

Equal opportunity employer

Job summary

Moore is seeking a Director of Digital Media Planning (Contract) to lead paid digital media programs for clients, shaping strategy and overseeing planning and media buying to acquire, cultivate, retain, and upgrade donors or customers. This role is remote within the US.

You will lead a team, provide strategic direction to campaigns across search, social, programmatic and emerging platforms, and collaborate with Moore Digital and other departments to drive performance and innovation in a

Qualifications

• 8+ years of experience in digital media planning, buying, and strategy across multiple channels.
• Proven leadership in coaching and developing high-performing teams.
• Strong analytics, reporting, and performance optimization skills.
• Excellent client relationships and stakeholder communication abilities.

Responsibilities

• Lead, mentor, and develop a team of Digital Media Planners and Producers.
• Provide strategic direction and oversee campaign execution for clients.
• Shape multichannel paid media strategies across search, social, and programmatic.
• Identify new advertising opportunities and drive innovation for better outcomes.
• Improve processes and ensure timely delivery of media plans and reports.
• Collaborate with cross-functional teams to maximize campaign effectiveness.
• Support workforce planning and continuous improvement initiatives.

Skills

Digital media planning

Team leadership

Strategic planning

Client management

Analytics

Media buying

Google Analytics

Tools

Google Analytics

Job description

• Base Pay $110,000.00 - $120,000.00 / Year
• Employee Type Full-Time Temp

Description

The Director of Digital Media Planning (Contract) is a vital participant in developing and executing strategic direction for the paid digital media programs of our clients, and guides the planning and media buying execution to a cquire, cultivate, retain, and upgrade donors or customers. The ideal candidate will combine significant strategic planning, digital media management, analytic and account management experience, along with the ability to flourish in a fast-paced, creative environment with ever-shifting schedules and priorities. The Director of Digital Media Planning is a proactive self-starter that works with the leadership team towards an efficient, highly productive, steadfast department that executes upon all the inputs from other Moore Digital departments, sister agencies and clients.

This position is remote within the US.

Moore Media and Digital, a division of Moore, works to build donor surround sound with video, audio, and other digital messages. Part of this is through addressable media where you know who the person is you are targeting; this includes programmatic video, CTV, programmatic display, email, texting, and some social ads. And part is through non-addressable media like DRTV, traditional radio advertising, and other digital services like website design.

Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels and devices. We are an innovation-led company that is the largest marketing, data and fundraising company in North America serving the purpose-driven industry with clients across education, association, political and commercial sectors.

Check out www.WeAreMoore.com for more information.

Your Impact:

• Lead, mentor, and develop a team of Digital Media Planners and Producers, fostering growth, collaboration, and high performance.
• Serve as a senior client leader, providing strategic direction, overseeing campaign execution, and ensuring exceptional client service and results.
• Shape and optimize multichannel paid media strategies across search, social, programmatic, and emerging platforms to drive acquisition and revenue growth.
• Champion innovation by identifying new advertising opportunities, technologies, and media approaches that improve client outcomes.
• Improve operational excellence by standardizing processes, removing roadblocks, enhancing communication, and ensuring timely delivery of media plans and reporting.
• Collaborate across teams, agencies, and partners to drive efficient execution and maximize campaign effectiveness.
• Contribute to departmental leadership by supporting workforce planning, team engagement, training initiatives, and continuous improvement efforts.

Your Background:

• 8+ years of experience in digital media planning, buying, and strategy with expertise across programmatic, paid search, and paid social channels.
• Demonstrated leadership experience managing, coaching, mentoring, and developing high-performing teams.
• Strong understanding of digital marketing analytics, reporting methodologies, and performance optimization.
• Exceptional client relationship management and stakeholder communication skills.
• Highly organized, detail-oriented, and solutions-focused with the ability to take initiative and drive projects forward.
• Collaborative leadership style with a customer-service mindset and ability to influence cross-functional teams.
• Strong written, verbal, and presentation skills.
• Nonprofit fundraising and marketing experience preferred.

How We'll Support You:

• Join the largest marketing and fundraising company in North America serving the nonprofit industry where we prioritize innovation and professional growth.
• Collaborate with industry subject matter experts with over 5,000 employees across the enterprise.
• To help you stay energized, engaged and inspired, we offer a wide range of benefits including comprehensive healthcare, paid holidays and generous paid time off so you can have the time and space to recharge pursue your other passions and be with the people you care about.
• Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.