Director, Digital Marketing Operations & CRM

Stantec; États-Unis; À distance; USD 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Flexible working

Additional leave

Learning programs

Salary continuance insurance

Mental health support

Employee assistance

Résumé du poste

Stantec is seeking a seasoned Manager, Digital Marketing Operations to lead the enterprise marketing technology, CRM, data and website priorities. You will drive governance, roadmaps, and an operating model that enables scalable, audience-led marketing across the global organisation.

Collaborating with Marketing, IT, Data and Analytics teams, you will shape investment direction, advance analytics capabilities and champion responsible AI adoption to improve planning and personalisation across

Qualifications

• Degree or equivalent experience in marketing, digital, technology, data, business or related discipline.
• 10+ years of progressive experience in digital marketing operations, marketing technology, CRM, digital experience, marketing data or related disciplines, ideally in a complex global or matrixed organisation.

Responsabilités

• Define strategy and roadmaps for marketing data, reporting and insight, including Power BI integration.
• Lead enterprise CRM and marketing operations strategy with audience data, segmentation, automation and personalised marketing.
• Govern CRM and marketing automation at scale across a complex global organisation.
• Set strategy and product roadmap for enterprise website and digital experiences, balancing audience needs with business priorities.
• Oversee enterprise marketing technology roadmap, prioritising investments and lifecycle management.
• Advise on responsible AI adoption across marketing to improve insight and efficiency.
• Partner with IT, Content, Performance Marketing, Data and Analytics to create connected experiences.
• Lead, develop and coach a high-performing team and manage budgets and external partners.

Description du poste

Stantec is seeking a seasoned Manager, Digital Marketing Operations to lead the enterprise marketing technology, CRM, data and website priorities. You will drive governance, roadmaps, and an operating model that enables scalable, audience-led marketing across the global organisation.

Collaborating with Marketing, IT, Data and Analytics teams, you will shape investment direction, advance analytics capabilities and champion responsible AI adoption to improve planning and personalisation across