Director, Data Strategy for Customer Engagement & Marketing

BioNJ Inc.; East Hanover (NJ); On-site; USD 186,000 - 345,000; Full time

Job summary

Novartis seeks a Director, Data Strategy based in East Hanover, NJ. This leader defines and advances data strategies for priority US domains, translating business priorities into roadmaps and scalable data capabilities, across Customer Engagement and Integrated Marketing Organization.

The role leads governance, partnerships, and adoption, aligns stakeholders across Insights, Data Partnerships, Data Governance, and Technology, and drives portfolio transparency, value realization, with 10% travel.

Qualifications

• Bachelor's degree required; advanced degree preferred.
• 8+ years developing data, analytics, or data product strategies in life sciences.
• Strong understanding of life sciences data ecosystems and governance.
• Ability to align multiple stakeholder groups to data capabilities.
• Experience influencing senior stakeholders in a complex matrix.

Responsibilities

• Lead functional data strategy for two priority US areas: Customer Engagement and I.M.O., defining roadmaps and success measures.
• Advance data strategies for omnichannel activation, marketing effectiveness, and integrated customer experiences.
• Differentiate horizontal data needs from therapy-specific requirements in enterprise roadmaps.
• Align stakeholders across Insights, Data Partnerships, Data Governance, and technology around data capabilities.
• Drive transparency, reuse, governance, adoption, and value realization of data assets.

Skills

Data strategy

Executive communication

Portfolio management

Stakeholder influence

Cross-functional collaboration

Education

Bachelor's degree

Advanced degree preferred

Job description

Novartis seeks a Director, Data Strategy based in East Hanover, NJ. This leader defines and advances data strategies for priority US domains, translating business priorities into roadmaps and scalable data capabilities, across Customer Engagement and Integrated Marketing Organization.

The role leads governance, partnerships, and adoption, aligns stakeholders across Insights, Data Partnerships, Data Governance, and Technology, and drives portfolio transparency, value realization, with 10% travel.