Director, Data Strategy & Analytics – Global Impact

Starcom Worldwide, Inc.; Northern, New York (KY, NY); Hybrid; USD 90,000 - 143,000; Full time

Benefits offered by this job

Paid Family Care

Adoption & Fertility support

Pet adoption support

Tuition Assistance

Flexible time off

Work Your World program

Job summary

Starcom is seeking a Director, Data Strategy to lead the global reporting roadmap across brands and markets. You will collaborate with the SVP of Global Reporting to deploy dashboards and manage the measurement framework.

This role blends strategic thinking with hands-on analytics, data integration and visualization using PowerBI, Datorama, Tableau, and SQL-based tools to drive client outcomes.

Qualifications

• Minimum 7 years cumulative experience within Media, Analytics, and related fields.
• Experience leading marketing technology projects from ideation through installation.
• Experience with online advertising/media, channel marketing, and consulting.

Responsibilities

• Handle day-to-day operations of the global reporting dashboard for assigned brands and markets.
• Be the main contact and first line for customer concerns. Collaborate with the SVP on issues affecting multiple markets.
• Support global reporting network management, ensuring consistency and alignment across regional teams.
• Build and maintain strong relationships with internal collaborators and client groups.
• Champion a culture of 'always on' data-driven decision making in media/marketing investment planning.
• Manage data integrations using taxonomy nomenclature and advise on data visualization (PowerBI, Datorama, Tableau).
• Lead a team to perform regular QA/QC checks on client campaigns for data accuracy.
• Operationalize testing for taxonomy and ad server/verification tracking.
• Raise systemic issues, resourcing needs, and roadmap risks to the SVP with clear recommendations.

Skills

7+ years experience

Data strategy

Analytics

Marketing tech

Problem solving

Presentation skills

Communication skills

Client management

Excel functions

Data visualization

Tools

PowerBI

Datorama

Tableau

SSIS

ETL

MS SQL Server

Excel PivotTables

Job description

Starcom is seeking a Director, Data Strategy to lead the global reporting roadmap across brands and markets. You will collaborate with the SVP of Global Reporting to deploy dashboards and manage the measurement framework.

This role blends strategic thinking with hands-on analytics, data integration and visualization using PowerBI, Datorama, Tableau, and SQL-based tools to drive client outcomes.