Director, Customer Insights & Growth Strategy

The Coca-Cola Company

Atlanta (GA)

On-site

USD 140,000 - 190,000

Full time

29 hours ago
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Job summary

The Coca-Cola Company is seeking a Director of Customer Strategic Insights to lead customer, category, and consumer insight initiatives that shape business strategy and growth. The role blends analytics, primary research, strategic planning, and storytelling to uncover opportunities and influence decision-making across customers and Coca-Cola.

The ideal candidate will translate complex questions into actionable recommendations and drive value for customers and the company through collaboration

Qualifications

  • Bachelor's degree required; MBA or other advanced degree preferred.
  • 8+ years of experience in insights, category management, strategy, consulting, analytics, or related fields.
  • Experience in CPG, foodservice, retail, hospitality, or adjacent industries.
  • Ability to leverage data and insights to influence strategy and business outcomes.
  • Experience presenting strategic recommendations to senior leaders and customers.
  • Proven success managing complex projects with multiple stakeholders.
  • Experience designing qualitative and quantitative research programs.

Responsibilities

  • Develop compelling narratives grounded in consumer, customer, category, and industry insights.
  • Deliver customer-facing presentations, executive reviews, and thought leadership.
  • Synthesize data sources into cohesive opportunities and growth drivers.
  • Identify trends to inform business decisions and growth strategies.
  • Translate insights into practical strategic recommendations and action plans.
  • Collaborate with Customers, Sales, Customer Marketing, and cross-functional teams.

Skills

Storytelling
Cross-functional leadership
Executive presentations
Strategic thinking
Data synthesis
Stakeholder management
Insights to growth

Education

Bachelor's degree
MBA or advanced degree

Tools

Power BI
Excel
PowerPoint

Job description

The Coca-Cola Company is seeking a Director of Customer Strategic Insights to lead customer, category, and consumer insight initiatives that shape business strategy and growth. The role blends analytics, primary research, strategic planning, and storytelling to uncover opportunities and influence decision-making across customers and Coca-Cola.

The ideal candidate will translate complex questions into actionable recommendations and drive value for customers and the company through collaboration

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