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Pfizer is seeking a lead for digital product strategy and delivery of its consumer-facing surfaces, focusing on branded websites and external channels. Collaborate with brand, design, and compliance teams to align with ecosystem strategy and regulatory requirements.
You will drive end-to-end roadmaps, prioritize features, and leverage AI-enabled prototyping tools to accelerate delivery while ensuring strict adherence to industry regulations.
Lead product strategy and delivery for Pfizer's digital consumer surfaces, focusing on branded websites and external content channels.
develop end-to-end product roadmaps, prioritize features based on ecosystem strategy, partner with cross-functional teams including brand, design, and compliance, and leverage AI tools for rapid prototyping. Oversee lifecycle from concept to launch, define success metrics, and ensure regulatory adherence, especially in a regulated marketing environment.
Bachelor's in Business, Marketing, or related field; 8+ years in digital product management with experience managing regulated properties; strong analytical skills; familiarity with AI-enabled design tools, Agile methodologies, and content architecture.
healthcare ecosystem knowledge, experience in consumer digital product launches, and managing multiple brands.
digital content strategy within pharma marketing, AI application, regulated content management, and cross-functional collaboration.
Hybrid in US, with required travel to NYHQ; candidate must be authorized to work in the US.