Director, Digital Brand Surfaces & Consumer Platforms

Pfizer; Tampa (FL); Hybrid; USD 147,000 - 244,000; Full time

Job summary

Pfizer is seeking a Director to lead the product strategy and delivery of branded websites and select digital surfaces. You will own end-to-end website development, define roadmaps, and connect brand content to external surfaces including search and AI assistants.

This role blends big-picture strategy with hands-on execution in a hybrid work setting. Requires 8+ years in digital product management, strong analytics, and experience in regulated environments with MLR processes.

Qualifications

• Bachelor’s degree in business, Marketing, Computer Science, or related field.
• 8+ years of experience in product management with end-to-end digital delivery.
• Experience managing digital properties in a regulated environment with MLR-like processes.
• Strong analytical approach and data-driven decision making.
• Familiarity with AI-enabled product, design, and prototyping tools.
• Agile methodologies and Lean Startup experience.
• Proven ability to lead cross-functional initiatives without direct authority.

Responsibilities

• Leads branded website development end-to-end and defines success metrics.
• Translate ecosystem strategy into product roadmap for branded and unbranded surfaces.
• Own product execution of content connectivity to external surfaces and APIs.
• Define, instrument, and track success metrics for branded surfaces with Strategy alignment.
• Coordinate delivery with design and development to ship on schedule and with quality.
• Apply AI tools to accelerate concept-to-testable product iterations.
• Maintain knowledge of digital product practice and shifting content discovery trends.

Skills

Product strategy

Roadmap ownership

Cross-functional leadership

Agile experience

AI-enabled product tools

Stakeholder management

Education

Bachelor’s degree in business/Marketing/CS

Tools

Adobe Target

Figma

Claude Design

APIs/Content architecture

Job description

Pfizer is seeking a Director to lead the product strategy and delivery of branded websites and select digital surfaces. You will own end-to-end website development, define roadmaps, and connect brand content to external surfaces including search and AI assistants.

This role blends big-picture strategy with hands-on execution in a hybrid work setting. Requires 8+ years in digital product management, strong analytics, and experience in regulated environments with MLR processes.