Director, Business Analytics

Adelphi Group; Boston (MA); On-site; USD 144,000 - 176,000; Full time

Job summary

MediaHub WW is seeking a senior analytics professional to generate data-driven insights that inform media, marketing and business decisions. You will translate complex datasets into actionable recommendations and lead analyses of audience behavior, market conditions, and campaign performance to identify trends and opportunities for optimization.

In this role you will produce insight reports to assess campaign effectiveness, forecast performance, and guide strategic decision‑making while applying

Responsibilities

• Generates data‑driven insights to inform business, media, and marketing decisions by analysing audience, market, sales, and campaign performance data.
• Translates complex datasets into actionable insights that demonstrate the effectiveness and value of media channels, campaigns, and marketing strategies.
• Researches and analyses audience behaviors, demographics, market conditions, campaign results, and performance metrics to identify trends, opportunities, and areas for optimisation.
• Produces insight reports and evaluations to assess campaign effectiveness, forecast performance, and guide strategic decision‑making.

Job description

Agency:

MediaHub WW

Job Function:

Strategy and Planning

Job Subfunction:

Research and Insights

Job Description:

Provides specialized expertise in a specific field, working independently and leading projects of moderate risk and complexity. Mentors junior staff or manages projects to ensure successful execution and delivery. Possesses strong problem-solving skills to provide professional advice and solutions that align with and support the organization’s broader goals.

Generates data‑driven insights to inform business, media, and marketing decisions by analysing audience, market, sales, and campaign performance data. Supports stakeholders such as sales, planning, and account teams by translating complex datasets into actionable insights that demonstrate the effectiveness and value of media channels, campaigns, and marketing strategies.
Researches and analyses audience behaviors, demographics, market conditions, campaign results, and performance metrics to identify trends, opportunities, and areas for optimisation. Produces insight reports and evaluations to assess campaign effectiveness, forecast performance, and guide strategic decision‑making. Manages and applies analytics tools, systems, and methodologies to convert raw data into clear, relevant recommendations aligned to client and organisational objectives.

$160,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in‑office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in‑office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

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For US Job Seekers:

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