Director, Brand Communications

dentsu; New York (NY); Hybrid; USD 94,000 - 153,000; Full time

Job summary

A leading company in advertising seeks a Director of Brand Communications in New York. This pivotal role involves shaping marketing communications strategies and fostering relationships with key media outlets. The ideal candidate will have extensive experience and a knack for storytelling, ensuring brand consistency and impactful engagements.

Benefits

Medical, vision, and dental insurance

401k

Flexible paid time off

Paid parental leave

Short and long-term disability insurance

Paid sick and safe leave

At least 15 paid holidays per year

Qualifications

• 8+ years of advertising industry experience, ideally in-house or at an agency.
• Command of communications planning and channel strategies is essential.
• Established relationships with media outlets are crucial.

Responsibilities

• Lead go-to-market plans and storytelling aspects of marketing communications.
• Oversee media relations, building thought leadership profiles, ensuring brand consistency.
• Design client communication and media engagement strategies.

Skills

Storytelling

Communications planning

Media relations

Brand consistency

Education

Bachelor’s degree in Marketing or related field

Job description

Join to apply for the Director, Brand Communications role at dentsu

Join to apply for the Director, Brand Communications role at dentsu

Job Description:

You will support and guide the marketing communications strategy and external communications plans for our media agency brands, and cross-practice solutions. This is a high-visibility role where you will work with our Americas and Global Leadership Teams to activate full-funnel campaigns. Our ideal teammate is someone who articulates inspiring stories that weave together multiple narratives: capabilities, clients and expertise. In this role, you'll have command of communications planning, channel strategy, and marketing activations.

Job Description:

You will support and guide the marketing communications strategy and external communications plans for our media agency brands, and cross-practice solutions. This is a high-visibility role where you will work with our Americas and Global Leadership Teams to activate full-funnel campaigns. Our ideal teammate is someone who articulates inspiring stories that weave together multiple narratives: capabilities, clients and expertise. In this role, you'll have command of communications planning, channel strategy, and marketing activations.

Reporting to the VP, External Communications, Americas, you will partner with a team of practitioners to develop marketing and communication plans that will drive impact. We are looking for a balance of strategy, relationship-building, understanding of dentsu's solutions, and storytelling skills.

• Lead the delivery of go-to-market plans. Promote storytelling as an important aspect of marketing communications activities.
• Lead media relations and press relationships.
• Oversee and maintain brand consistency including visual identity and messaging.
• Build thought leadership profiles of senior executives and accelerator clients. Demonstrate command of bylines – sourcing ideas from subject matter experts and creating content plans for earned, owned and sponsored opportunities.
• Plan client communications and media engagement strategies designed to enhance reputation, promote creative positioning and lift brand efficacy with external partners, including press, clients and industry partners.
• Partner with clients on proactive and reactive marketing communications strategies related to campaign launches, new business wins, corporate positioning and thought leadership opportunities.
• Architect strategic content programming and thought leadership for owned, earned and sponsored events, positioning dentsu and valued clients.
  
  
  

Qualifications

• 8+ years of in-house or agency experience, ideally in the advertising industry
• Experience taking story ideas from concept to launch – creating themes that can be weaved through public relations, social, digital and more
• Established relationships with a broad range of media and outlets
• Experience leading campaigns or programs around entertainment, content or talent/creator storytelling
• Experience managing a crisis communications function and mitigating high-profile business and consumer issues with press, employees, and partners
  
  
  

Additional Information

The annual salary range for this position is $94,000-$152,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
  
  
  

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

This is a hybrid role.

Location:

New York - 150 E 42nd

Brand:

Dentsu

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.



Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail [e-mail] clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Advertising Services

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