Director, Analytics Consulting - Paid Media & Insights

Epsilon; Boston (MA); On-site; USD 128,000 - 269,000; Full time

Benefits offered by this job

Flexible time off

Parental leave

401(k)

Job summary

Epsilon is seeking a Director of Analytic Consulting to lead analytics engagements for paid media measurement and marketing effectiveness. You will guide complex analytic solutions across onshore and offshore teams, translating advanced methodologies into client-ready insights.

You will define measurement approaches, oversee data readiness, and collaborate with cross-functional teams to deliver high-impact business outcomes for clients.

Qualifications

• Bachelor’s degree in quantitative field (Statistics, Economics, Mathematics, Marketing Analytics, Engineering, CS, Data Science)
• 8+ years of hands-on analytics or data science experience in marketing analytics or digital media analytics
• Experience analyzing paid media across channels (programmatic, search, social, display, video, CTV, DOOH)
• Strong knowledge of customer-level analytics, segmentation, attribution, and incrementality

Responsibilities

• Serve as client-facing analytics lead for paid media measurement and marketing effectiveness engagements
• Define paid media measurement strategies and KPI frameworks across brand, performance, and customer-level campaigns
• Interpret results with clients and recommend optimizations across audience, placement, channel, and budget
• Translate complex methodologies into clear, client-friendly insights and guidance
• Lead cross-functional delivery of advanced analytics, ML and AI-driven solutions
• Oversee data readiness, ingestion, and quality for reporting and measurement
• Develop actionable insights and executive-ready narratives for clients and senior stakeholders
• Contribute to analytic plans, project estimates, statements of work, and timelines

Skills

Paid media analytics

Audience measurement

Campaign performance

SQL

Python

Education

Bachelor’s degree in quantitative field

Tools

SQL

Python

Job description

Epsilon is seeking a Director of Analytic Consulting to lead analytics engagements for paid media measurement and marketing effectiveness. You will guide complex analytic solutions across onshore and offshore teams, translating advanced methodologies into client-ready insights.

You will define measurement approaches, oversee data readiness, and collaborate with cross-functional teams to deliver high-impact business outcomes for clients.