Senior Analytics Lead for Global Strategic Accounts

Publicis Groupe Holdings B.V; Chicago (IL); On-site; USD 128,000 - 238,000; Full time

Benefits offered by this job

Flexible time off

Parental/new child leave

401(k)

Health coverage

Job summary

Epsilon is seeking a Principal, Strategic Account Analytics to lead analytics for high-profile clients and partner with Sales, agency teams, and client executives to drive measurable outcomes.

You will develop measurement strategies, influence investment decisions, and translate complex analyses into clear recommendations that advance business objectives across marketing and identity initiatives.

Qualifications

• Bachelor's degree in Analytics, Statistics, Economics, Mathematics, Marketing, Business, Data Science, or a related field.
• 10+ years of experience in analytics, digital media, marketing measurement, consulting, ad tech, martech, media agency, or a related data-driven environment.
• Proven success leading client-facing analytics, strategy, consulting, or measurement engagements.
• Strong experience working with large, sophisticated datasets and performing advanced analytical work to solve business challenges.
• Ability to connect analytics to broader business and marketing objectives.
• Outstanding storytelling skills with the ability to simplify complex concepts for executive partners.
• Experience influencing both internal and external partners across multiple levels of an organization.
• Strong understanding of digital marketing, audience strategy, campaign performance, and measurement methodologies.
• Ability to thrive in a fast-paced environment while managing multiple priorities and collaborators.

Responsibilities

• Serve as the strategic analytics advisor for a portfolio of enterprise and high-growth client accounts.
• Develop analytics roadmaps, measurement strategies, and data-driven recommendations that support client business objectives and revenue growth.
• Partner with Sales, agency teams, and client collaborators to influence campaign planning, optimization, and investment decisions.
• Translate sophisticated analytical findings into clear, actionable recommendations for executive audiences.
• Guide advanced analyses demonstrating audience, campaign, attribution, sales, and customer-level data.
• Consult on measurement methodologies including attribution, incrementality testing, marketing mix modeling, and performance evaluation.
• Find opportunities to strengthen client performance through deeper insights, innovative measurement approaches, and data-driven storytelling.
• Leverage AI-enabled tools and scalable analytical frameworks to increase efficiency and elevate the impact of client deliverables.
• Mentor and coach analysts and analytics leaders, helping to build strong analytical capabilities across the organization.

Skills

Client-facing analytics

Storytelling to execs

Influence across orgs

Digital marketing knowledge

Strategic analytics leadership

Education

Bachelor's degree in Analytics/Statistics/Economics/Mathematics/Marketing/Business/Data Science

Tools

Google Analytics

Adobe Analytics

Google Campaign Manager

Job description

Epsilon is seeking a Principal, Strategic Account Analytics to lead analytics for high-profile clients and partner with Sales, agency teams, and client executives to drive measurable outcomes.

You will develop measurement strategies, influence investment decisions, and translate complex analyses into clear recommendations that advance business objectives across marketing and identity initiatives.