Director, AI-Driven Earned & Owned Strategy

DaParrot Ltd; United States; Remote; USD 118,000 - 130,000; Full time

Benefits offered by this job

Unlimited PTO

Flexible schedules

Remote-first culture

Parental leave

401(k) matching

Comprehensive insurance

Job summary

DaParrot Ltd is seeking a Director of Earned & Owned Strategy to orchestrate organic growth initiatives across its brands. This role emphasizes the development of integrated strategies that blend SEO, Content Marketing, and AI Search frameworks, all aimed at driving business performance.

Responsibilities include leading client strategies, optimizing for AI-driven search environments, and fostering cross-team collaborations.

Qualifications

• Minimum of 5 years of experience leading Earned & Owned Media programs.
• Experience managing integrated digital marketing campaigns.
• Proven success in enterprise search and content transformation initiatives.

Responsibilities

• Lead enterprise client strategy and growth initiatives.
• Oversee strategic frameworks for AI Search readiness.
• Collaborate across teams to enhance operational workflows.
• Identify and capture new organic growth opportunities.

Skills

Leadership

SEO

Content Marketing

Project Management

Cross-functional Collaboration

AI Search Insights

Digital Marketing

Tools

Web Analytics

SEMRush

Job description

DaParrot Ltd is seeking a Director of Earned & Owned Strategy to orchestrate organic growth initiatives across its brands. This role emphasizes the development of integrated strategies that blend SEO, Content Marketing, and AI Search frameworks, all aimed at driving business performance.

Responsibilities include leading client strategies, optimizing for AI-driven search environments, and fostering cross-team collaborations.