Director, AI-Driven Customer Excellence Marketing

ServiceNow; California; Sur place; USD 192 000 - 301 000; Plein temps

Résumé du poste

ServiceNow is seeking a Director of Customer Excellence Product Marketing to lead positioning, messaging, and GTM for the Impact and Expert Services portfolio. You will partner with Product, Services, Sales, and Marketing to shape a scalable operating model that drives recurring revenue and customer value realization through AI-enabled strategies.

You will define seller enablement, market intelligence, and cross-functional leadership, translating complex business challenges into a compelling

Qualifications

• 10+ years of experience in Product Marketing, Solution Marketing, Product Strategy, Go-to-Market, or related enterprise technology roles.
• Proven ability to develop positioning, messaging, and GTM strategies for complex enterprise offerings.
• Experience influencing senior executives and leading strategic initiatives in matrix organizations.

Responsabilités

• Own Impact and Expert Services positioning and messaging.
• Define and execute go-to-market strategies and seller enablement frameworks.
• Lead market intelligence programs, voice of customer/field insights, and win/loss analyses.
• Design operating models and governance to scale Customer Excellence Product Marketing.

Connaissances

Product Marketing

Go-to-Market

Executive Influence

Cross-Functional Collaboration

Strategic Planning

AI-Native Mindset

Description du poste

ServiceNow is seeking a Director of Customer Excellence Product Marketing to lead positioning, messaging, and GTM for the Impact and Expert Services portfolio. You will partner with Product, Services, Sales, and Marketing to shape a scalable operating model that drives recurring revenue and customer value realization through AI-enabled strategies.

You will define seller enablement, market intelligence, and cross-functional leadership, translating complex business challenges into a compelling