Direct Mail Specialist (Fully Remote)

Twin Health

United States

Remote

USD 90,000 - 110,000

Full time

13 days ago

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Benefits offered by this job

Unlimited vacation
Remote flexibility
16 weeks parental leave
100% paid health insurance
Dental insurance
Vision insurance
HSA/FSA
401k
Equity

Job summary

Twin Health, based in the United States, is seeking a direct mail marketing lead to own end-to-end campaigns in a regulated healthcare space, focusing on testing, vendor management, and data-driven decision making.

You will leverage Salesforce and Braze to move leads through the funnel, building training data for AI targeting while collaborating across teams to scale impact and improve outcomes.

Qualifications

  • 5+ years in direct mail/offline channel marketing in healthcare or regulated industries.
  • Experience with print vendors (e.g., RRD) and A/B testing with sample-size understanding.
  • Proficiency with Salesforce and Braze for customer data & messaging.

Responsibilities

  • Own direct mail end-to-end cadence, testing, vendor management and cost accounting.
  • Build instrumentation so decisions become reusable AI training data for targeting.
  • Collaborate with teams to optimize campaigns and measure ROI.

Skills

Direct mail marketing
Print vendor management
A/B testing
Salesforce
Braze
Lead-grain data reasoning

Job description

  • Own direct mail end-to-end: cadence, creative testing, vendor management, and cost accounting.
  • Build instrumentation so every decision becomes reusable training data for AI targeting.
What You Bring:
  • 5+ years in direct mail/offline channel marketing, ideally in healthcare or regulated industries.
  • Print vendor management (e.g., RRD) and A/B testing with sample-size understanding.
  • Salesforce, Braze, and lead-grain data reasoning skills.
What We Offer:
  • $90k-$110k salary, unlimited vacation, and remote flexibility.
  • 16 weeks paid parental leave for delivering parents, 8 weeks for non-delivering.
  • 100% paid healthcare, dental, vision, HSA/FSA, 401k, and equity.
Twin Health

Twin Health empowers people to prevent and improve chronic metabolic diseases using AI Digital Twin technology. The team is passionate, collaborative, and scaling rapidly with over $100 million raised and recognition as a top workplace.

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