Direct Mail Campaign Specialist — Data & Creative Ops

Jobtailor; Massachusetts; On-site; USD 60,000 - 90,000; Full time

Job summary

Jobtailor in Massachusetts is seeking a Marketing Operations Specialist to support direct mail campaigns and enterprise marketing initiatives. You will work with internal teams and external partners to deliver timely, compliant campaigns and optimize processes.

The role requires HTML literacy, strong organization, and the ability to analyze data to drive improvements. You will coordinate with vendors, manage multiple campaigns monthly, and adapt to changing requirements in a fast-paced

Qualifications

• 2–5+ years of experience managing and executing direct marketing campaigns.
• Knowledge of direct mail tactics and creative development for direct mail marketing.
• Understanding of HTML with ability to read/write logic statements.
• Strong organization skills and attention to detail.
• Demonstrated ability to identify, analyze and solve problems.
• Understanding of rules and regulations that govern mail marketing.
• Experience working with creative vendor partners.
• Self-motivated and able to adapt to changing requirements.
• Capability to manage multiple tasks in a fast-paced, matrix organization.
• Excellent oral and written communication skills.
• High School Diploma / GED

Responsibilities

• Contribute to the execution and continuous improvement of operational and strategic initiatives
• Perform limited coding, testing, and metadata management to support client and prospect eligibility, targeting, and platform enablement
• Support the strategy, development, and delivery of enterprise direct mail marketing
• Support multiple monthly direct mail campaigns
• Work with business partners to drive creative execution elements
• Leverage data to support and deliver ongoing improvements
• Interact with marketing and agency partners to drive creative development
• Provide support for marketing platforms and operations
• Work primarily with internal teams

Skills

Direct Marketing Campaign Management

HTML Proficiency

Data Analysis

Problem Solving

Communication Skills

Organization Skills

Education

High School Diploma / GED

Tools

Marketing Platforms

Creative Development Tools

Job description

Jobtailor in Massachusetts is seeking a Marketing Operations Specialist to support direct mail campaigns and enterprise marketing initiatives. You will work with internal teams and external partners to deliver timely, compliant campaigns and optimize processes.

The role requires HTML literacy, strong organization, and the ability to analyze data to drive improvements. You will coordinate with vendors, manage multiple campaigns monthly, and adapt to changing requirements in a fast-paced