Direct Mail Campaign Specialist – Data-Driven & Organized

Bank of America; Plano (TX); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Annual discretionary bonus

Benefits package

Job summary

Bank of America seeks a detail‑oriented professional to support enterprise direct mail marketing initiatives. You will help manage monthly campaigns, collaborate with business partners, and drive creative execution using data insights.

The role requires strong organization, problem solving, and communication skills in a fast-paced setting. The position emphasizes collaboration with marketing and agency partners, adherence to mail regulations, and keeping stakeholders aligned with timelines and

Qualifications

• 2-5+ years of experience managing and executing direct marketing campaigns.
• Knowledge of direct mail tactics and creative development for direct mail marketing.
• Understanding of HTML with ability to read/write logic statements.
• Strong organization skills and consistent attention to detail.
• Demonstrated ability to identify, analyze and solve problems.
• Understanding rules and regulations that govern mail marketing.
• Experience working with creative vendor partners
• Self-motivated, ability to adapt to changing requirements, and capability to manage multiple tasks in a fast-paced, matrix organization.
• Excellent oral and written communication skills.

Responsibilities

• Support multiple monthly campaigns, working with business partners to drive all creative execution elements.
• Leverage data to support and deliver ongoing improvements.
• Interact with marketing and agency partners to drive creative development.

Skills

Direct marketing

Direct mail

HTML knowledge

Organization

Problem solving

Mail regulations

Vendor management

Adaptability

Communication

Education

High School Diploma / GED / Secondary School or equivalent

Tools

HTML

Job description

Bank of America seeks a detail‑oriented professional to support enterprise direct mail marketing initiatives. You will help manage monthly campaigns, collaborate with business partners, and drive creative execution using data insights.

The role requires strong organization, problem solving, and communication skills in a fast-paced setting. The position emphasizes collaboration with marketing and agency partners, adherence to mail regulations, and keeping stakeholders aligned with timelines and