Digital Vehicle Acquisition Manager

Amherst Automotive, Inc. DBA Premier Toyota of Amherst; Amherst (OH); On-site; USD 65,000 - 90,000; Full time

Job summary

Amherst Automotive, Inc. DBA Premier Toyota of Amherst seeks an Internet & Acquisition Manager to lead digital sales and vehicle acquisition efforts. You will maximize online lead conversion, drive showroom traffic, and source pre-owned inventory through our CRM.

The ideal candidate has strong automotive CRM experience (CDK/eLead), understands digital marketing, and can negotiate purchases from the public while collaborating with Sales Managers to align inventory with market demand.

Qualifications

• Minimum 1 year of Automotive Sales Manager experience.
• Minimum 2 years of automotive retail experience with Internet Sales, BDC Management or Vehicle Acquisition.
• Proficiency in CDK/eLead CRM and standard valuation tools; MS Office proficiency.

Responsibilities

• Inventory Acquisition: identify, engage, and negotiate with guests in the CRM to purchase pre-owned inventory; manage appraisal pipeline from digital valuation to inspection and close.
• Process & Accountability: implement standardized digital sales workflows and meet KPIs for appointment set, show, and closing rates.
• Digital Merchandising: ensure website photos, pricing, specials, and descriptions are optimized for conversion on desktop and mobile.
• Market Analysis: perform weekly competitive mystery shopping to benchmark lead handling times, pricing strategies, and acquisition offers.
• Cross-Department Collaboration: work with New and Used Vehicle Sales Managers to align strategies with inventory gaps and market demand.

Skills

Internet Sales

BDC Management

Negotiation

Market Analysis

Leadership

Tools

CDK/eLead

vAuto

KBB

Microsoft Office

Job description

Amherst Automotive, Inc. DBA Premier Toyota of Amherst seeks an Internet & Acquisition Manager to lead digital sales and vehicle acquisition efforts. You will maximize online lead conversion, drive showroom traffic, and source pre-owned inventory through our CRM.

The ideal candidate has strong automotive CRM experience (CDK/eLead), understands digital marketing, and can negotiate purchases from the public while collaborating with Sales Managers to align inventory with market demand.