Digital & TV Marketing Sales Executive

Nexstar Media Group Inc.; Fort Wayne (IN); On-site; USD 60,000 - 90,000; Full time

Job summary

Nexstar Media Group is seeking a Digital Sales Account Executive to generate and grow digital marketing service revenue in the Fort Wayne market. You will be the market’s subject matter expert on Nexstar Digital, driving adoption of our digital marketing services and linear TV products to meet budgeted revenue goals.

Key duties include leading go-to-market strategies, developing client relationships, educating clients on digital marketing benefits, and collaborating with the local sales team to

Qualifications

• BA or BS in Business, Marketing, Advertising or Communications preferred.
• 1+ years of digital marketing or media sales preferred.
• Significant knowledge of local digital marketing services product offering and its effective use for clients.
• Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment.
• Effective communication and client presentation skills.
• Ability to interact with high-level decision makers.
• Ability to execute in an organization through collaboration and a consultative process.
• Excellent follow-up, strong organizational skills and attention to detail.
• Proven ability to meet and exceed sales goals.
• Up to date on latest trends in digital marketing service industry.
• Resourceful, self-motivated and a skillful multi-tasker.
• Ability to manage account receivables for your book of business.
• Proficiency in Excel, PowerPoint, and ability to become proficient with in-house sales systems.

Responsibilities

• Digital and television marketing services sales lead and subject matter expert in your market.
• Develop and execute go-to-market sales strategies and tactics that result in exceeding personal and company revenue target.
• Establish, maintain and grow meaningful client relationship.
• Generate new marketing services business and grow business from existing clients.
• Be an effective educator and ambassador both internally and externally on the benefits of digital marketing for clients.
• Conduct educational forums and/or seminars for clients.
• Be an effective partner with the market’s sales team in generating synergy revenue.
• Must be an Effective closer.
• Consistently communicate with clients.

Skills

Digital marketing sales

Client relationship management

Sales forecasting

Lead generation

Presentation skills

Closing deals

Communication skills

Education

BA/BS in Business/Marketing/Advertising/Communications

Tools

Excel

PowerPoint

In-house sales systems

Job description

Nexstar Media Group is seeking a Digital Sales Account Executive to generate and grow digital marketing service revenue in the Fort Wayne market. You will be the market’s subject matter expert on Nexstar Digital, driving adoption of our digital marketing services and linear TV products to meet budgeted revenue goals.

Key duties include leading go-to-market strategies, developing client relationships, educating clients on digital marketing benefits, and collaborating with the local sales team to