Digital Strategy Director: Web, Data Visualization & Brand

New America

Washington (District of Columbia)

On-site

USD 135,000 - 150,000

Full time

6 days ago
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Benefits offered by this job

Health care
Dental and vision coverage
Retirement plan
Paid time off
Federal holidays
Office closure

Job summary

New America seeks a Digital Director to lead strategy for our website, digital publishing, and storytelling platforms. You will guide a multidisciplinary team to deliver accessible, high-impact digital products and analytics-driven insights.

You will collaborate with editorial, policy, development, and operations teams to drive audience growth, brand consistency, and responsible use of emerging technologies, while reporting to the VP of Content and Communications.

Qualifications

  • Eight years of relevant professional experience, including at least three years managing staff.
  • Experience developing and implementing an organization-wide digital strategy.
  • Significant experience leading digital product development, website management, or related function.
  • Experience managing multidisciplinary staff and building collaborative teams.
  • Ability to develop product roadmaps, prioritize needs, and lead complex projects.
  • Working knowledge of HTML and CSS, with familiarity in modern web frameworks.

Responsibilities

  • Set the vision and strategy for New America’s website, digital publishing tools, and data storytelling capabilities.
  • Develop and oversee a digital product roadmap aligned with goals and resources.
  • Lead product-development processes involving internal stakeholders and external vendors.
  • Expand interactive storytelling and data-visualization capabilities for greater impact.
  • Translate analytics into actionable recommendations for content strategy and allocation.

Skills

Digital strategy
Team leadership
HTML/CSS
JavaScript/React
WordPress/Drupal
Google Analytics
Project management
Accessibility & UX

Tools

WordPress
Drupal
Asana
Trello
Jira
Monday.com

Job description

New America seeks a Digital Director to lead strategy for our website, digital publishing, and storytelling platforms. You will guide a multidisciplinary team to deliver accessible, high-impact digital products and analytics-driven insights.

You will collaborate with editorial, policy, development, and operations teams to drive audience growth, brand consistency, and responsible use of emerging technologies, while reporting to the VP of Content and Communications.

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