Digital Product Strategy Lead - Portfolio & Execution
Lincoln Motor Company
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Descrizione del lavoro
Ford is hiring a Manager, Digital Product Strategy to unify the digital product portfolio with vehicle, dealer, and service experiences. Lead evidence-based recommendations, shape portfolio choices, and drive measurable outcomes through collaboration with senior leaders across Product, Design, Engineering, Finance, and Ford Pro, in a small team with broad scope.
You will translate priorities into strategy for the retail ecosystem, test bets, and connect business value to execution while
Competenze
- Bachelor's degree required.
Mansioni
- Translate priorities into strategy for the retail ecosystem and Ford Pro.
- Evaluate portfolio proposals for strategic fit, customer value, reach, timing, and delivery capacity.
- Develop recommendations on build/buy/partner choices and articulate trade-offs.
- Track customer needs, competitors, platform shifts, and partner moves against evidence.
- Connect vehicle, app, dealer, service journeys to unify product direction and experiences.
- Tie strategy to roadmaps using defined objectives and measures, surfacing dependencies.
Conoscenze
Formazione
Descrizione del lavoro
Ford is hiring a Manager, Digital Product Strategy to unify the digital product portfolio with vehicle, dealer, and service experiences. Lead evidence-based recommendations, shape portfolio choices, and drive measurable outcomes through collaboration with senior leaders across Product, Design, Engineering, Finance, and Ford Pro, in a small team with broad scope.
You will translate priorities into strategy for the retail ecosystem, test bets, and connect business value to execution while
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