Digital Media Planner: Data-Driven & Growth-Oriented

Marcus Thomas, LLC; United States; On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Flexible time off

Paid parental leave

Medical/dental/vision coverage

Wellness stipends

Phone plan support

Partner discounts

401(k) with company contributions

Job summary

Marcus Thomas is seeking a Digital Media Planner to join our Media team in Cleveland. You will build, execute and optimize digital media plans for assigned accounts, working across self-service and managed-service platforms with analytics support.

Under the guidance of the media lead, you’ll turn performance data into actionable insights, manage day-to-day execution, and collaborate with creative, social and analytics teams. Growth path is defined within our best-in-class media department.

Qualifications

• 1–3 years in marketing, communications or a related field.
• Strong understanding of media metrics (CPM, CPC, CPA, ROAS, etc.).
• Comfort turning performance data into optimizations.
• Clear, effective written and verbal communication.

Responsibilities

• Build media plans for assigned accounts under the direction of the media lead.
• Proactively suggest tests and optimizations across all your assigned accounts.
• Manage day‑to‑day performance across self‑service and managed‑service platforms.
• Own the day‑to‑day execution, buying stewardship and optimization of your accounts.
• Report key insights and takeaways beyond just numbers.
• Partner with the analytics team to deliver reports on time.
• Provide quality control on campaigns and setups completed by others.
• Sign and send insertion orders and reconcile invoices.

Skills

Media math

Data analysis

Communication

No degree required

Education

No degree required

Tools

DV360

Nexxen

StackAdapt

Meta Ads Manager

Campaign Manager 360

Google Ads

Strata/SBMS

Job description

Marcus Thomas is seeking a Digital Media Planner to join our Media team in Cleveland. You will build, execute and optimize digital media plans for assigned accounts, working across self-service and managed-service platforms with analytics support.

Under the guidance of the media lead, you’ll turn performance data into actionable insights, manage day-to-day execution, and collaborate with creative, social and analytics teams. Growth path is defined within our best-in-class media department.