Digital Media Planner — Data-Driven Campaigns & Insights

Marcus Thomas LLC; Cleveland (OH); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Time Off policy

Parental leave

Health coverage

Wellness stipends

401(k) contributions

Job summary

Marcus Thomas LLC, a leading independent advertising agency in Ohio, seeks a Digital Media Planner in Cleveland. Build, execute and optimize digital media plans for assigned accounts, managing day-to-day performance across self-service and managed-service platforms.

Collaborate with creative, social and analytics teams to translate data into client insights and outcomes. You will own execution, testing, reporting and optimization, with a clear path for growth within a best-in-class media

Qualifications

• Three to five years in marketing or related field.
• Strong grasp of media math and planning concepts (CPM, CPC, ROAS).
• Ability to turn performance data into actionable optimizations.
• Clear written and verbal communication; collaborative mindset.

Responsibilities

• Build media plans for assigned accounts under the media lead.
• Propose tests and optimizations across accounts.
• Manage performance across self-service and managed-service platforms.
• Own execution, buying stewardship and optimization.
• Report insights beyond numbers and trends.
• Partner with analytics to deliver timely reports.
• Quality control on campaigns and setups by teammates.
• Sign insertion orders and reconcile invoices.

Skills

Media math knowledge

Performance data analysis

Written & verbal communication

Analytics collaboration

Growth mindset

Tools

DV360

Nexxen

StackAdapt

Meta Ads Manager

Google Campaign Manager 360

Google Ads

Strata/SBMS

Job description

Marcus Thomas LLC, a leading independent advertising agency in Ohio, seeks a Digital Media Planner in Cleveland. Build, execute and optimize digital media plans for assigned accounts, managing day-to-day performance across self-service and managed-service platforms.

Collaborate with creative, social and analytics teams to translate data into client insights and outcomes. You will own execution, testing, reporting and optimization, with a clear path for growth within a best-in-class media