Digital Media Planner — Data-Driven Insights

Marcus Thomas, LLC; Warrensville Heights (OH); On-site; USD 60,000 - 85,000; Full time

Benefits offered by this job

Time Off

Family Support

Health and Wellness

Lifestyle Support

Financial Benefits

Job summary

Marcus Thomas, LLC, Warrensville Heights/Cleveland area, seeks a Digital Media Planner to join our Media team. You will build, execute and optimize digital media plans for assigned accounts, collaborating with analytics, creative and social teams to deliver data-driven results.

Reporting to the Media Director, you will manage day-to-day performance across self-service and managed-service platforms, sign insertion orders, reconcile invoices and translate data into insights that shape client plans.

Qualifications

• 3–5 years of experience in marketing, communications or related field.
• Solid understanding of CPM, CPC, CPA, CTR and ROAS.
• Ability to turn performance data into optimization actions.
• Strong written and verbal communication.
• Experience in advertising or digital media is a plus.

Responsibilities

• Build media plans for assigned accounts under guidance of the media lead.
• Suggest tests and optimizations across accounts.
• Manage day-to-day performance across self-service and managed-service platforms.
• Own execution, buying, and optimization of accounts.
• Report insights and takeaways beyond pure numbers.
• Collaborate with analytics to deliver timely reports.
• Provide quality control on campaigns and setups.
• Handle insertion orders and invoice reconciliation.

Skills

Media planning

Data analysis

Performance optimization

Communication

Adaptability

Education

No degree required

Tools

DV360

Nexxen

StackAdapt

Meta Ads Manager

Google Campaign Manager 360

Google Ads

Strata/SBMS

Job description

Marcus Thomas, LLC, Warrensville Heights/Cleveland area, seeks a Digital Media Planner to join our Media team. You will build, execute and optimize digital media plans for assigned accounts, collaborating with analytics, creative and social teams to deliver data-driven results.

Reporting to the Media Director, you will manage day-to-day performance across self-service and managed-service platforms, sign insertion orders, reconcile invoices and translate data into insights that shape client plans.