Digital Media Analyst: Campaign Strategy & Insights

Gupta Media; Philadelphia (Philadelphia County); Sur place; USD 70 000 - 85 000; Plein temps

Avantages offerts par ce poste

Health insurance

Dental insurance

Vision insurance

Pet insurance

401(k) with Safe Harbor

Résumé du poste

Gupta Media seeks a skilled Media Analyst to join the team and manage digital campaigns across Facebook, Google, Amazon, and Reddit. You will analyze performance, build reports, and present insights to shape optimization strategies.

The role requires 2+ years in digital marketing with strong analytical ability, cross-channel campaign management, and proactive client communication. Office-first environment with competitive compensation.

Qualifications

• Bachelor’s degree or higher in Marketing, Advertising, Business, Economics or related field
• 2+ years experience in Digital Marketing
• Advanced knowledge of Google Ads (Search, Display, Shopping), Facebook Ads, Amazon Ads, Connected TV, Criteo, Reddit and other digital marketing platforms
• Analytical expertise
• Ability to multi-task and prioritize workload across multiple projects
• High level of enthusiasm and professionalism
• Curiosity – An important trait in every role on every team within our organization

Responsabilités

• Plan, build, and optimize campaigns across digital platforms like Facebook Ads, Google Ads, Amazon Ads, and Reddit
• Reporting using Google Analytics and custom data models in Excel/Google
• Communicate with clients via Zoom, phone, and email daily
• Analyze campaign performance, share insights, and recommend optimizations
• Provide insights to help impact and improve team strategy

Connaissances

Analytical skills

Multi-tasking

Enthusiasm & professionalism

Curiosity

Formation

Bachelor’s degree or higher in Marketing/Advertising/Business/Economics

Outils

Google Ads

Facebook Ads

Amazon Ads

Reddit Ads

Description du poste

Gupta Media seeks a skilled Media Analyst to join the team and manage digital campaigns across Facebook, Google, Amazon, and Reddit. You will analyze performance, build reports, and present insights to shape optimization strategies.

The role requires 2+ years in digital marketing with strong analytical ability, cross-channel campaign management, and proactive client communication. Office-first environment with competitive compensation.