Digital Marketing Virtual Assistant

Winning Assistants LLC.; Arizona; Hybrid; USD 8,300 - 9,600; Part time

Job summary

Winning Assistants LLC is seeking a Digital Marketing Virtual Assistant in Arizona to manage the orthopedic practice's website, optimize for search engines, and grow social media presence. The role supports content updates, analytics, and marketing project execution while reporting progress to the client.

The ideal candidate has hands-on experience with WordPress, SEO, and social media management, plus a digital marketing portfolio.

Qualifications

• Has hands-on experience maintaining business websites, updating content and pages.
• Experience with keyword research, on-page optimization, and SEO strategy.
• Experience managing business social media accounts, creating and scheduling content, tracking engagement.

Responsibilities

• Manage and maintain the orthopedic practice website, ensuring content is up to date and accurate.
• Perform on-page SEO improvements and keyword research; monitor rankings.
• Create, schedule, and publish social media content; maintain consistent branding.

Skills

Website management

SEO

Social media management

Content creation

Digital marketing portfolio

Google Analytics

WordPress

Healthcare digital marketing

Measurable results

Tools

WordPress

Google Analytics

Google Search Console

SEO tools

Social media scheduling tools

Job description

Job Title: Digital Marketing Virtual Assistant
Position Type: Part-Time (20 hours per week), with potential to transition to Full-Time
Work Hours: 8:00 AM – 12:00 PM Arizona Time (MST)
Work Days: Monday to Friday
Salary: $6 - $7 hourly
Workplace: Remote

About the Client & Role

Our client is an established orthopedic medical practice in Arizona seeking an experienced, proactive, and results-driven Digital Marketing Virtual Assistant to manage its website, improve search engine visibility, and strengthen its social media presence.

The ideal candidate has hands-on experience in website management, Search Engine Optimization (SEO), and social media management, with a proven ability to execute digital marketing strategies, maintain accurate website content, and create engaging social media posts.

This role requires excellent communication, strong attention to detail, and the ability to follow instructions accurately while independently managing marketing projects. The client values a professional who is responsive, provides consistent progress updates, welcomes feedback, and delivers measurable results.

Scope of Work / Responsibilities

Website Management & Maintenance

• Manage and maintain the practice's website, ensuring content and information remain accurate and up to date.
• Update website pages, content, and information based on the client's instructions.
• Identify and implement improvements to website functionality, usability, and performance.
• Monitor website-related issues and proactively recommend improvements.

Search Engine Optimization (SEO)

• Conduct keyword research and implement on-page SEO improvements.
• Optimize website pages, content, headings, and other relevant elements to improve search engine visibility.
• Develop and execute SEO strategies aligned with the practice's goals and priorities.
• Monitor website traffic, keyword performance, and search rankings.
• Provide regular SEO performance updates, including progress, results, and recommended next steps.

Social Media Management & Content Creation

• Manage the practice's social media accounts and maintain consistent branding.
• Create, schedule, and publish engaging social media content.
• Develop and maintain content calendars aligned with the practice's marketing goals.
• Support audience engagement and improve the practice's online presence.
• Track social media performance and recommend improvements based on results.

Marketing Coordination & Reporting

• Execute marketing tasks according to the client's instructions and priorities.
• Provide consistent updates on ongoing projects, completed tasks, and performance.
• Respond promptly to feedback and implement requested changes accurately.
• Identify opportunities to improve digital marketing strategies and overall online visibility.

Tools & Platforms

• Website content management systems (WordPress or similar)
• Google Analytics
• Google Search Console
• SEO research and performance tracking tools
• Social media management and scheduling platforms
• Content creation and marketing tools

• Website Management Experience: Required. Candidates must have hands-on experience maintaining business websites, updating content and pages, and improving website usability and performance.

• Search Engine Optimization (SEO) Experience: Required. Candidates must have experience with keyword research, on-page optimization, SEO strategy implementation, and performance monitoring.

• Social Media Management Experience: Required. Candidates must have experience managing business social media accounts, creating and scheduling content, maintaining branding, and tracking engagement.

• Content Creation Experience: Required. Candidates must be comfortable developing engaging social media content and supporting digital marketing campaigns.

• Digital Marketing Portfolio: Required. Candidates must be able to present a portfolio or relevant work samples demonstrating previous website, SEO, and social media projects.

• Website Management Platforms: Preferred. Experience using WordPress or similar website management platforms is a plus.

• Google Analytics & Search Console Experience: Preferred. Familiarity with website analytics, SEO reporting, and performance tracking tools is highly valuable.

• Healthcare Digital Marketing Experience: Preferred. Experience supporting healthcare, medical, orthopedic, or other professional service practices is an advantage.

• Measurable Marketing Results: Preferred. Candidates who can demonstrate improvements in website traffic, search rankings, social media engagement, or other digital marketing metrics are strongly encouraged to apply.

Performance Expectations

The ideal candidate should help support:

• Accurate, updated, and well-maintained website content.
• Improved search engine visibility and SEO performance.
• Consistent social media content publishing and audience engagement.
• Timely completion of marketing projects and requested updates.
• Clear communication, responsiveness, and regular progress reporting.
• Measurable improvements in the practice's digital presence.

Basic Requirements

• Must speak and write English clearly and professionally.
• Must have relevant work experience.
• Must be able to provide an NBI Clearance and/or Local Police Clearance before onboarding (mandatory).
• Must be available to attend video meetings with camera on when required.

Technical Requirements

• Computer: Reliable laptop or desktop computer.
• Internet: Stable high-speed internet connection (minimum 25 Mbps).
• Audio: Noise-canceling headset.
• Video: Working webcam for virtual meetings.
• Workspace: Quiet and professional work environment.

• Dedicated HR & Contractor Support Team: Access to world-class support for questions, guidance, contract matters, and client communication.
• Premium VPN Access (Optional): A secure VPN license can be provided upon request to enhance privacy and security for client-related tasks.
• HIPAA & Cybersecurity Training + Certification (Provided): Access to our internal HIPAA compliance training, cybersecurity modules, and certification to help you confidently handle PHI for U.S. healthcare clients.
• Top 1% VA Performance Training: Access to our proprietary training on communication, client management, productivity systems, and best practices to help you become a top-performing VA and increase long-term client retention.
• Client-Approved U.S. Holidays: Contractors may take U.S. holidays off according to the client’s needs and schedule.
• Client-Approved Paid or Unpaid Time Off: Time off may be granted by your client. Paid time off is optional and only if offered by the client.
• Access to Tools & Resources: Templates, workflow guides, productivity tools, and client-specific SOP support to help you perform at your best.
• Optional Performance-Based Incentives: Some clients may offer bonuses, incentives, or increased hours based on your performance.

These are optional resources and client-approved allowances available to you as an independent contractor. Any resources, training, or allowances listed are optional contractor perks and not employee benefits.