Digital Marketing Specialist: Social & Email Growth

Caris MPI, Inc.; Irving (TX); On-site; USD 60,000 - 80,000; Full time

Job summary

Caris Life Sciences seeks a Digital Marketing Specialist to support the digital marketing team. The role centers on social media execution, email production, and day-to-day digital coordination.

You will craft content, manage scheduling, run reports, and assist with campaigns across core channels, ensuring on-brand communications for our portfolio. The ideal candidate is organized, detail-oriented, and eager to learn in a fast-paced environment.

Qualifications

• Bachelor's degree in marketing or related field.
• Minimum 3 years of digital marketing experience.
• Familiarity with HTML or basic coding languages.
• Strong writing and communication skills.
• Proficiency with marketing platforms and CRM tools.

Responsibilities

• Assist with drafting, editing and scheduling social media posts across all platforms.
• Maintain the social media content calendar and ensure timely publishing.
• Coordinate with the digital marketing team to align content with brand and campaigns.
• Compile weekly or monthly performance metrics for reporting.
• Assist with building, formatting, QA and scheduling email campaigns using Salesforce Marketing Cloud Account Engagement (Pardot).
• Support segmentation, list management, and testing (A/B, subject lines, CTAs).
• Help track email performance metrics (open rate, CTR, conversions).
• Support email and social promotion for webinars, virtual events and conferences.
• Coordinate with internal teams to gather assets and ensure deliverables on time.
• Perform basic website updates (HTML/CSS or CMS tools) as needed.

Skills

Social media management

Email marketing

HTML/CSS basics

Campaign reporting

Content creation

Project coordination

Education

Bachelor's degree in marketing/communications/life sciences

Tools

Salesforce Marketing Cloud

Pardot

HubSpot

WordPress

Hootsuite

Excel

Job description

Caris Life Sciences seeks a Digital Marketing Specialist to support the digital marketing team. The role centers on social media execution, email production, and day-to-day digital coordination.

You will craft content, manage scheduling, run reports, and assist with campaigns across core channels, ensuring on-brand communications for our portfolio. The ideal candidate is organized, detail-oriented, and eager to learn in a fast-paced environment.