Digital Marketing Specialist

Wiraa; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative company is seeking a Digital Marketing Manager to spearhead their digital growth strategy. This role is pivotal in enhancing online presence through effective SEO and PPC initiatives. You'll collaborate with various teams to refine messaging and build impactful campaigns. The position offers the chance to leverage your analytical skills to drive customer engagement and improve conversion rates. Join a remote-first organization that values collaboration and innovation, and make a significant impact in a dynamic environment focused on continuous improvement.

Benefits

Comprehensive health coverage

Dental and vision coverage

Employer-matched 401(k)

Regular team events

Wellness challenges

Supportive culture

Qualifications

• Experience in a SaaS or B2B technology environment.
• Proven success managing PPC campaigns across multiple platforms.

Responsibilities

• Manage and optimize PPC campaigns on Google, Bing, and LinkedIn.
• Conduct keyword research and technical SEO audits for organic growth.

Skills

PPC Campaign Management

Technical SEO

Keyword Research

Google Analytics

SEM Tools (SEMrush, Ahrefs)

HTML/CSS

WordPress

Analytical Skills

Communication Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business

Tools

Google Analytics

SEMrush

Ahrefs

Job description

1 day ago Be among the first 25 applicants

About The Company
OnePlan Solutions is a leader in AI-enabled portfolio, financial, resource, and work management solutions. We empower businesses to bridge the gap between strategy and execution by improving agility, streamlining operations, and optimizing resources. As a Microsoft Global Partner of the Year (2019–2022) and recognized by Forrester and Gartner, our mission is to deliver measurable value through collaborative innovation. With a remote-first culture, our team spans the USA, Canada, UK, and India—driven by a shared commitment to excellence and impact.

About The Role
We are seeking a Digital Marketing Manager to drive our digital growth strategy through results-oriented SEO and PPC initiatives. This role focuses on improving our online presence, increasing qualified traffic, and optimizing digital campaigns for conversion. You’ll work cross-functionally with internal teams to refine messaging, build performance-driven campaigns, and deliver actionable insights that enhance the customer journey.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field
• Experience in a SaaS or B2B technology environment
• Proven success managing PPC campaigns across Google, LinkedIn, and other platforms
• Strong expertise in technical SEO, keyword research, and optimization best practices
• Proficiency with Google Analytics, SEMrush, Ahrefs, and other performance tools
• Analytical mindset with ability to translate data into strategy
• Familiarity with HTML/CSS, WordPress, and Excel
• Strong written and verbal communication skills
• A proactive, iterative mindset focused on continuous testing and improvement
• Bonus: Understanding of Microsoft ecosystem tools and their marketing integrations

Responsibilities

• Manage and optimize PPC campaigns on Google, Bing, LinkedIn, and similar platforms
• Write engaging ad copy and collaborate on landing page development
• Conduct keyword research and technical SEO audits to support organic growth
• Analyze campaign performance and customer journeys to identify conversion opportunities
• Run A/B tests and conversion experiments to improve user experience
• Collaborate across departments to align marketing efforts with business goals
• Track performance metrics and generate reports that drive decision-making
• Continuously test new strategies and stay ahead of industry trends

Benefits

• Remote-first work model across North America and beyond
• Comprehensive health, dental, and vision coverage
• Employer-matched 401(k) and RRSP programs
• Regular team events, wellness challenges, and a supportive culture
• Recognition from leading industry analysts and organizations
• Opportunity to contribute to a high-impact, award-winning team

Equal Opportunity
OnePlan is committed to building an inclusive and diverse workforce. We provide equal employment opportunities without regard to race, religion, gender identity, sexual orientation, age, disability, veteran status, or any other protected status under applicable law. We actively encourage individuals from all backgrounds to apply.

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing

Industries

• Technology, Information and Internet