Digital Marketing Specialist

Renishaw; Illinois; Presencial; USD 70 000 - 80 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health benefits

Dental and vision benefits

401K plan with company match

Flexible spending accounts

Life insurance

Resumo da oferta

Renishaw is seeking a Digital Marketing Specialist to join the Americas HQ in West Dundee, IL. The role supports digital transformation and delivers exceptional customer experiences through Marketo-driven campaigns and multi-channel programs.

You will collaborate with marketing teams to design content, automate processes, and measure program effectiveness. The ideal candidate has 4+ years in marketing (preferably B2B) with CRM/MA experience and a solid grounding in web design basics

Qualificações

• Marketing degree preferred or 4+ years of B2B marketing experience.
• Experience with CRM and marketing automation systems in a B2B company.
• Knowledge of Marketo or similar automation platform.
• Manufacturing environment experience is a plus.
• Strong communication and collaboration with stakeholders.

Responsabilidades

• Support marketing operations within the marketing automation platform.
• Design and implement content, flows and automation for buyer journeys.
• Consult regional teams to achieve program goals from US marketing.
• Measure and report on the effectiveness of programs and channels.
• Develop multi-channel campaigns aligned with the buyer journey.
• Assist with Martech stack management and data handling.
• Support marketing activities and production of materials.
• Coordinate production of marketing communications.

Conhecimentos

CRM systems

Marketing automation

Web design basics

HTML/JavaScript

SQL/Databases

Analytics

Data privacy

MS Office

Social media

Communication

B2B marketing

Formação académica

BA/BS in Marketing

Ferramentas

Marketo

Web analytics tools

Descrição da oferta de emprego

Renishaw is an innovative engineering company with a proud history of delivering measurement, calibration and precision manufacturing solutions to some of the most complex engineering processes in the world.

We are seeking a Digital Marketing Specialist working from our Americas HQ in West Dundee, IL.

We are looking for a creative, innovative, collaborative, and analytical person to join our marketing team to support our digital transformation while creating fantastic customer experiences.

We are looking for someone that has experience with B2B and marketing automation platforms. This role will require significant time working with and utilizing our automation platform (Marketo).

You will work closely with the marketing team to develop marketing campaigns and other duties as assigned.

Responsibilities

• Providing support to the ‘marketing operations’ side of our marketing automation management and development.
• Designing, creating, and implementing content, process flows and automation to support the buyer journey.
• Support and consult our divisional & regional marketing teams to help them specify and achieve their goals from U.S. marketing programs.
• Measure and report on the effectiveness of marketing programs and channels.
• Develop and maintain persona-focused multi-channel marketing campaigns in collaboration with colleagues across the marketing organization.
• Assist in the management of our Martech stack and marketing data.
• Assisting the marketing manager and supporting the marketing team with marketing activities.
• Assisting with the production of marketing materials and literature.
• Coordinating the production of a wide range of marketing communications.
• Assist with the collation of information for promotional literature.
• Uploading marketing material to online libraries, internet groups and social media sites.

Requirements

• Marketing degree preferred; or 4+ years of marketing experience in a similar role.
• Knowledge of CRM and MA systems within a B2B company.
• Manufacturing environment preferred.
• Strong listening, communications, and networking skills to enable excellent collaboration with stakeholders at all levels.
• Basic knowledge of web design including HTML, ideally JavaScript and databases (SQL) JSON and working with APIs.
• You will have strong analytical skills and be comfortable designing logic-driven automation programs.
• Basic understanding of data privacy regulations.
• Minimum 4+ years of experience in marketing Some college or equivalent business to business work experience.
• Proficient with standard office productivity tools including MS Office, CRM systems, webinars, and social media.
• Understanding of marketing principles and digital marketing technologies.
• Excellent communication skills and comfortable with multi-tasking and shifting priorities.
• Analytical skills and data-driven thinking.
• Preferred Bachelor of Arts or Science in Marketing degree or relevant field.
• Manufacturing background.

Knowledge, Skills and Abilities, Competencies

• Interpersonal skills.
• Verbal.
• Written.
• Conflict-management.
• Team player, self-starter, reliable, personable and able to work in fast-paced environment.
• Self-starter with growth mindset, willing to experiment with new ideas and take calculated risks.

Benefits

• Health benefits.
• Dental and vision benefits.
• 401K plan with company match.
• Flexible spending accounts.
• Life insurance.
• Short- and long-term disability.
• Vacation and personal time.
• Paid company holidays.
• Employee assistance program.

Employment Details

Employment Type: Regular Time Type: Full time

Requisition Number: R9861 Digital Marketing Specialist (Open)

Reasonable Accommodation: If you need any assistance seeking a job opportunity at Renishaw, or if you require reasonable accommodation with the application process, please call 847-286-9953 or contact us at [e-mail].

Compensation Range (Annual) $70,000 to $80,000 (depending on level and location).

Equal opportunity employer.

This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Affirmative action employer of minorities, females, veterans, and individuals with disabilities.

Renishaw is a FTSE 250 global engineering and scientific technology company, with core skills in measurement, motion control, additive manufacturing, healthcare, spectroscopy and manufacturing. We supply products and services that push the boundaries of what is possible in applications as diverse as jet engine and wind turbine manufacture, through to dentistry and brain surgery. We are also a world leader in the field of metal additive manufacturing (also referred to as 3D printing), where we design and make industrial machines that ‘print' parts from metal powder. We currently have 77 offices in 36 countries, with around 5,200 employees worldwide. Over 3,000 people are employed within the UK where we carry out the majority of our research and development, and manufacturing. With a global presence in a broad range of sectors, we aim to ensure that our workforce reflects the diverse global communities we serve. Every year we welcome a wide range of new employees, from apprentices to experienced professionals. By joining Renishaw you will be making a difference to the world in which we live, in a global company that encourages innovation and personal achievement. Our people help us to pursue this purpose so that we can continue to be a world leader in precision technology and deliver on our vision to innovate and transform capabilities in manufacturing, science and healthcare through unparalleled levels of precision, productivity and practicality.