Digital Marketing Specialist

1SEO Digital Agency; Bristol Township (Bucks County); On-site; USD 50,000 - 90,000; Full time

Job summary

An innovative digital marketing agency is seeking a Paid Search Specialist to drive impactful Pay Per Click strategies for diverse clients. This role involves creating, implementing, and optimizing campaigns across platforms like Google and Bing, ensuring alignment with client goals. The ideal candidate will thrive in a dynamic environment, utilizing analytical skills and creativity to enhance performance. Join a dedicated team that values excellence and offers opportunities for personal and professional growth, all while working in a collaborative office atmosphere that supports work-life balance.

Benefits

50% funded healthcare benefits

3 weeks PTO

401K with 4% match

Incentive program for anniversaries

Access to gym with no membership fee

Flexible work schedule

Qualifications

• 2 years of experience in Pay Per Click advertising is required.
• Experience with Google Ads, Bing, and YouTube ad campaigns is essential.

Responsibilities

• Create and manage Pay Per Click strategies for clients.
• Optimize client accounts for maximum performance.

Skills

Pay Per Click Advertising

Google Ads

Bing Ads

Google Analytics

Ad Campaign Management

Business Communication

Problem-Solving

Tools

Google Shopping

YouTube Ads

Job description

Direct message the job poster from 1SEO Digital Agency

About our firm: 1SEO Digital Agency is a private-equity backed digital marketing company located 30 minutes north of Philadelphia. Our “mission” is to enable high quality local service providers to make effective connections with qualified customers located within 25 miles of their office. We are converting a legacy digital marketing agency into a B2B technology company that sells “marketing as a service” to local service providers. Our entire team works from our office in Bristol, PA, but our clients have physical offices in one or more cities across the US or Canada and fall in one of three categories: home services, health & wellness, or professional services.

About the Role: The Paid Search Specialist will be responsible for creating, implementing, and testing complex Pay Per Click strategies for clients. This individual will also configure Pay Per Click accounts, profiles, filters, and goals for 1SEO Digital Agency clients.

Responsibilities:

• Deliver regular Paid Search Management services for assigned clients
• Devise, implement and run innovative campaigns across your client accounts in line with the client's goals and objectives
• Develop a strong understanding of the products, competition, industry, marketing goals, and objectives of each of your clients
• Manage budgets in line with strategy and ensure that Monthly Spend is on target
• Optimize client accounts for maximum performance using a variety of PPC & Paid Social practices
• Use a variety of proprietorial and third-party tools to compile and draw insight from both company-specific, sector-specific and generic industry data, in order to better understand user trends and behavior and add context to the performance of each account
• Regularly attend and actively take part in client meetings either via phone or in person
• Carry out regular maintenance for a number of assigned ongoing client accounts, ensuring the efficient day-to-day management of these campaigns
• Ensure your knowledge of the Digital Marketing industry is kept up-to-date and relevant by networking/researching/reading blogs and news sources
• Produce monthly reports for clients and 1SEO Digital Agency summarizing data, recommendations, and a clear summary of performance
• Setup and manage Google Shopping campaigns and Google network ads (Display, Search Network, Remarketing, etc.)
• Setup and Manage Bing ad campaigns and YouTube ad campaigns (videos will be provided by the client)

Core Values of Ideal Candidates:

• Creative: We transform ideas into innovative solutions.
• Humble: We lead with an empowered yet grounded mindset.
• Ambitious: We set and pursue bold, audacious goals.
• Results-Driven: We deliver measurable outcomes with accountability.
• Growth-Oriented: We embrace challenges and see the big picture.
• Excellence: We commit to mastery in every endeavor.

Required Skills and Experience:

• 2 years of experience with Pay Per Click advertising
• 2 years experience building and managing ad campaigns for: Google network, Google Shopping, Bing & YouTube
• Google AdWords, Google Analytics, and Bing Certification is a significant plus
• Friendly, Personable, Positive, and Creative
• Business communication skills, written and verbal
• Hard Working, Detail Oriented, with the Ability to Multitask
• Able to Meet Tight Deadlines and Perform Under Pressure
• Innovative and creative, with a concise, precise, and effective approach to problem-solving

What You Can Expect From 1SEO Digital Agency: You have the opportunity to work alongside talented and hard-working colleagues who are ambitious and focused on team performance, client satisfaction, and career development, while balancing your life and achieving personal goals. Our employees seek to offer valuable innovation that impacts our business. They are strong and self confident yet grounded. We look to hire those that have a “get it done” attitude and a relentless drive for excellence. Our team commits to understanding the needs of our clients and our company. Access to the gym in our building with NO membership fee. Work out before or after work, or during your lunch break. The office is open from 8 am to 6 pm Monday-Friday. We offer a flexible work schedule for BOTH early and late risers. After 90 days of Full-time employment, we offer our full-time employees:

• 50% funded healthcare benefits (Medical, Dental & Vision base plan) for the employee. Dependents can be added to the plan AND we offer Supplemental healthcare insurance at a reduced cost.
• Earn up to 3 weeks of PTO with an additional week given at year 3 AND another week at year 5.
• You can join the 401K after your 1st year of employment, with up to a 4% match.
• Generous incentive program for each anniversary you celebrate.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising and Product Management

• Industries

  Advertising Services and Marketing Services

Referrals increase your chances of interviewing at 1SEO Digital Agency by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Disability insurance

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