Digital Marketing Solutions Architect
Location: Los Angeles, CA (Los Angeles and NYC Candidates Preferred)
Employment type: Full-time
Seniority level: Mid-Senior level
Industry: Business Consulting and Services
Job Function: Engineering and Information Technology
Job Description
T Palmer Agency is looking for a Digital Marketing Solutions Architect to enhance brand awareness, execute high-performing drip campaigns, grow website traffic, and generate quality leads for both our company and our clients. This role goes beyond traditional CRM work. You’ll be architecting powerful, scalable HubSpot solutions that empower our clients, drive growth, and elevate customer enablement. We work with ambitious brands across Fintech, Insurtech, and beyond—and we’re looking for someone who can think in systems, lead with innovation, and execute with precision.
We’re specifically looking for someone who not only understands HubSpot but knows how to build it out strategically across various lead channels. This includes mapping and integrating forms from LinkedIn, the website, ZoomInfo, and more—ensuring proper submission flows, tagging, and lead source attribution. You should be confident in optimizing and maintaining these flows to support both inbound and outbound campaigns.
Responsibilities
- Strategic HubSpot Implementation: Design and implement scalable HubSpot solutions that align with business objectives and enhance brand awareness.
- Lead Channel Integration: Map and integrate forms from various lead sources, including LinkedIn, the company website, ZoomInfo, and other platforms, ensuring seamless data capture and lead attribution.
- Submission Flow Management: Develop and manage efficient submission workflows, ensuring that leads are properly tagged, routed, and nurtured through the sales funnel.
- Campaign Execution: Collaborate with marketing teams to execute high-performing drip campaigns, newsletters, and other marketing initiatives within HubSpot.
- Performance Monitoring: Monitor and analyze the effectiveness of lead generation strategies and campaigns, providing insights and recommendations for continuous improvement.
Qualifications
- HubSpot Expertise: Proven experience in building and managing complex HubSpot implementations, with a deep understanding of its tools and capabilities.
- Integration Skills: Demonstrated ability to integrate HubSpot with various lead sources and third-party platforms, ensuring cohesive data flow and system interoperability.
- Workflow Management: Strong proficiency in designing and managing submission flows, lead tagging, and automation within HubSpot.
- Marketing: Experience in executing and managing marketing campaigns, including newsletters and drip campaigns, using HubSpot's marketing tools.
- Analytical Skills: Ability to analyze campaign performance data to inform strategy and optimize lead generation efforts.
Preferred Certifications
- HubSpot Solutions Architecture Foundations
- HubSpot Data Migration Accreditation
- HubSpot CRM Implementation Accreditation
Required
We will require a vetted portfolio of relevant work examples that showcase past HubSpot builds, campaign executions, and lead flow management. This is a must-have for all applicants and will be reviewed as part of the interview process.
Why Join T Palmer Agency?
- Team Collaboration: We value open communication and shared ideas.
- Varied Client Work: Projects span multiple industries, keeping your work fresh and engaging.
- Growth Focus: Contribute to exciting initiatives, expand your skill set, and influence our agency’s future.