Digital Marketing Manager: Web Experience & Templates

Amazon Web Services (AWS); New York (NY); On-site; USD 87,000 - 152,000; Full time

Benefits offered by this job

RSUs

Sign-on payments

Health insurance

401(k) matching

Job summary

Amazon Web Services, Inc. is seeking a data-driven Digital Marketing Manager to lead strategy and templatization of marketing pages on the AWS website. You will work with engineering, UX, information architecture, testing, and product marketing to standardize the web experience and build scalable frameworks that work globally.

The role requires strong communication and adherence to brand guidelines. You will drive alignment across teams, run A/B tests, and develop templates and page strategies

Qualifications

• 5+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience with strategic marketing plans and tactical execution.
• Experience managing cross-functional marketing and creative teams.
• Experience with web development using a CMS (AEM or equivalent).

Responsibilities

• Create world-class customer experiences on AWS digital properties.
• Define strategy and templatization of marketing pages to raise engagement globally.
• Collaborate with web, marketing, engineering, UX, product, and business teams to drive solutions.
• Own the A/B testing and experimentation roadmap to validate decisions.
• Ensure QA rigor to maintain high-quality customer experience before publication.

Skills

Data-driven

Strategic planning

Cross-functional

Analytical

A/B testing

Tools

Adobe Experience Manager (AEM)

Excel

Tableau

Asana

JIRA

Workfront

Job description

Amazon Web Services, Inc. is seeking a data-driven Digital Marketing Manager to lead strategy and templatization of marketing pages on the AWS website. You will work with engineering, UX, information architecture, testing, and product marketing to standardize the web experience and build scalable frameworks that work globally.

The role requires strong communication and adherence to brand guidelines. You will drive alignment across teams, run A/B tests, and develop templates and page strategies