Digital Marketing Manager — SEO, Analytics & UX

Community First Credit Union | Wisconsin; Neenah (WI); On-site; USD 65,000 - 100,000; Full time

Job summary

Community First Credit Union in Wisconsin seeks a Digital Marketing Manager to oversee digital strategies, website management, and marketing communications. The role blends hands-on execution with strategic insight, translating credit union initiatives into intuitive user flows and high-converting landing pages.

The candidate will maintain site architecture, QA, accessibility, and SEO while driving analytics-driven decisions, optimizing campaigns, and collaborating with cross-functional teams to

Qualifications

• 3+ years in corporate or agency digital marketing
• Strong HTML, CSS, and JavaScript basics
• Front-end development within a DXP (Kentico 12 or Kentico Xperience)
• Advanced troubleshooting and technical documentation
• Profound knowledge of SEO, analytics, social, and digital marketing trends
• Experience with SEO tools (GSC, Moz, Screaming Frog, Ubersuggest)

Responsibilities

• Build and maintain digital presence for communityfirstcu.com and campaign sites with a mobile-first approach
• Maintain site architecture, QA, accessibility, and partner relationships for marketing tech
• Monitor and optimize member journeys with KPI framework and analytics tagging
• Translate campaign metrics into actionable recommendations and report performance across channels
• Lead SEO strategy, content strategy, link building, keyword research, and UX improvements
• Conduct audits and remediation of SEO issues and content practices

Job description

Community First Credit Union in Wisconsin seeks a Digital Marketing Manager to oversee digital strategies, website management, and marketing communications. The role blends hands-on execution with strategic insight, translating credit union initiatives into intuitive user flows and high-converting landing pages.

The candidate will maintain site architecture, QA, accessibility, and SEO while driving analytics-driven decisions, optimizing campaigns, and collaborating with cross-functional teams to