Digital Marketing Manager

myBridge Corporation; New York (NY); On-site; USD 70,000 - 90,000; Full time

Job summary

myBridge Corporation in New York is seeking a Digital Marketing Manager to spearhead online marketing initiatives. The selected candidate will develop and execute comprehensive digital marketing strategies and manage campaigns including SEO, SEM, PPC, and social media.

This role requires a Bachelor's Degree in a relevant field and a minimum of 3 years experience in digital marketing. The ideal candidate will have strong analytical skills, creativity, and project management abilities, along with proficiency in industry tools such as Google Analytics and Google Ads.

Qualifications

• 3+ years of experience in Digital Marketing or Online Advertising.
• Proven experience managing successful digital marketing campaigns.

Responsibilities

• Develop and execute digital marketing strategies.
• Manage SEO, SEM, PPC, and social media campaigns.
• Monitor website performance and traffic metrics.
• Analyze campaign performance and prepare reports.

Skills

SEO

SEM

PPC

Social media marketing

Google Analytics

Google Ads

Meta Ads Manager

Marketing automation tools

Analytical skills

Project management

Creative thinking

Education

Bachelor's Degree in Marketing or related field

Master's Degree in Marketing or MBA

Tools

Google Analytics

Google Ads

Meta Ads Manager

Job description

Full-Time | On-site

Why work here

Good place to work.

Job Description

We are looking for an innovative and results-oriented Digital Marketing Manager to lead our online marketing initiatives. The ideal candidate will be responsible for developing, implementing, and optimizing digital marketing campaigns that drive brand awareness, customer engagement, lead generation, and business growth.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies.
• Manage SEO, SEM, PPC, email marketing, and social media campaigns.
• Plan and oversee content marketing initiatives across digital platforms.
• Monitor website performance, traffic, and conversion metrics.
• Analyze campaign performance and prepare detailed reports.
• Manage online advertising campaigns, including Google Ads and social media advertising.
• Collaborate with design, content, sales, and product teams to achieve marketing goals.
• Conduct market research and competitor analysis.
• Optimize digital campaigns to maximize ROI and customer acquisition.
• Stay updated with industry trends, tools, and best practices.

Required Skills

• Strong knowledge of SEO, SEM, PPC, and social media marketing.
• Experience with Google Analytics, Google Ads, Meta Ads Manager, and marketing automation tools.
• Excellent analytical and data-driven decision-making skills.
• Strong communication and project management abilities.
• Content strategy and brand management expertise.
• Ability to manage multiple campaigns and deadlines simultaneously.
• Creative thinking and problem-solving skills.

Education

• Bachelor's Degree in Marketing, Digital Marketing, Business Administration, Communications, Journalism, or a related field.
• Master's Degree in Marketing, MBA, or relevant certifications are preferred.

Experience

• 3+ years of experience in Digital Marketing, Online Advertising, or a related field.
• Proven experience managing successful digital marketing campaigns and achieving measurable results.