Digital Marketing Lead: Campaigns, Analytics & Growth

Samsung Electronics America; Plano (TX); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

401(k)

Tuition Assistance

Paid Time Off

Employee Purchase Program

Wellness Incentives

MBO bonus compensation

Job summary

Samsung Electronics America is looking for a skilled digital marketing professional to develop and execute comprehensive digital marketing campaigns. The ideal candidate will have 5-15 years of experience, a Bachelor's degree in a related field, and a proven track record in digital marketing for consumer electronics.

The role involves working with cross-functional teams, analyzing performance metrics, and managing agency partnerships. Employees receive benefits including medical, dental, vision, life insurance, and performance bonuses.

Qualifications

• 5–15 years of experience in digital marketing, focusing on social media and paid media campaigns.
• Proven track record in managing successful digital marketing campaigns for consumer electronics or similar industries.
• Strong analytical and quantitative skills, able to analyze campaign performance and synthesize recommendations.

Responsibilities

• Develop and execute end-to-end digital marketing campaigns.
• Collaborate with cross-functional teams for content creation.
• Analyze campaign performance metrics for optimization.
• Manage agency partnerships for marketing initiatives.
• Stay updated on industry trends and emerging technologies.

Skills

Digital marketing experience

Social media management

Analytical skills

Content creation

Proficiency in marketing tools

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

Google Analytics

Adobe Campaign Manager

Job description

Samsung Electronics America is looking for a skilled digital marketing professional to develop and execute comprehensive digital marketing campaigns. The ideal candidate will have 5-15 years of experience, a Bachelor's degree in a related field, and a proven track record in digital marketing for consumer electronics.

The role involves working with cross-functional teams, analyzing performance metrics, and managing agency partnerships. Employees receive benefits including medical, dental, vision, life insurance, and performance bonuses.