Digital Marketing & Data Analytics Intern — Paid, Hybrid (DC)

American Bankers Association; Washington (District of Columbia); On-site; USD 21,000 - 83,000; Full time

Job summary

The American Bankers Association invites a qualified graduate student to join our Digital Marketing & Data Analytics team in Washington, DC as an intern from June 7, 2027 to August 13, 2027. The role is full-time (37.5 hours/week) with onsite work at least two days per week and a pay rate of $30/hour for graduate students enrolled in an accredited program with a 2027 or later graduation.

You will monitor web analytics dashboards, optimize KPIs, report on paid campaign performance, and help

Qualifications

• Must be enrolled in an accredited graduate program with an expected graduation date of December 2027 or later.
• Preferred fields of study: Marketing, Integrated Marketing, Advertising, Communications.
• Experience with web analytics, paid search, and data-driven optimization is a plus.

Responsibilities

• Monitor web analytics dashboards and reporting tools.
• Suggest and optimize KPIs to improve performance.
• Communicate paid search strategy and report campaign results.
• Leverage data to enhance digital advertising across channels.
• Assist in integrating Google Ads, Microsoft Ads into marketing journeys.

Skills

Google Analytics

Tag Manager

Data Studio

Excel

Analytical thinking

SEO tools

Education

Graduate student

Tools

Google Ads

SEMrush

Google Search Console

Job description

The American Bankers Association invites a qualified graduate student to join our Digital Marketing & Data Analytics team in Washington, DC as an intern from June 7, 2027 to August 13, 2027. The role is full-time (37.5 hours/week) with onsite work at least two days per week and a pay rate of $30/hour for graduate students enrolled in an accredited program with a 2027 or later graduation.

You will monitor web analytics dashboards, optimize KPIs, report on paid campaign performance, and help