Digital Marketing Coordinator

Optimize Consulting; United States; Remote; USD 50,000 - 75,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Life insurance

Unlimited PTO

Holidays (federal) and extended breaks

Parental leave: 3 months paid

401(k) with company match up to 4%

Job summary

Optimize Consulting LLC is seeking a Digital Marketing Coordinator to support Key Account Managers in delivering digital marketing for nonprofit and B2B clients. You will handle ad placement, CRM management, email segmentation and campaigns, plus SEO and analytics tasks.

This fully remote role reports to the VP of Client Services and offers growth toward partnership with an emphasis on campaign management, data-driven decisions, and cross-channel coordination.

Qualifications

• Familiarity with Google Ads or Meta, gained through work, an internship, or certification.
• Comfort working inside a CRM or email platform, and the ability to learn new platforms quickly.
• Diligence: you check settings, numbers, and links before anything goes live.
• Strong organization: you track tasks across several accounts in a reliable system and meet deadlines.
• Ownership of your own week: you plan your work, keep commitments without reminders, and ask questions early.
• Clear, prompt written communication with a remote team.

Responsibilities

• Handle digital marketing requests from Key Account Managers, keep them updated on progress, and flag issues on their accounts.
• Build and launch campaigns across Google Ads, Meta, Microsoft Ads, LinkedIn, and sponsored content placements: set up audiences, load creative, configure tracking, and confirm everything is live and correct.
• Monitor campaigns daily, catch problems such as overspend or broken tracking, and make routine adjustments.
• Build segments, email campaigns, and workflows in HubSpot, Salesforce, Mailchimp, Virtuous, and Brevo.
• Design and build landing pages, email templates, and text campaigns for clients using best practices.
• Work with our extensive data partner network to facilitate client prospecting efforts.
• Support SEO work, including keyword research and on-page updates.
• Prepare weekly and monthly performance reports for Key Account Managers.
• Handle day-to-day execution of the firm's own digital marketing.
• Handle day-to-day execution of the firm's own digital marketing.

Skills

Attention to detail

Organizational skills

Ownership

Written communication

Self-management

Tools

Google Ads

Meta Ads

CRM platforms

HubSpot

Salesforce

Mailchimp

Virtuous

Brevo

Job description

Optimize Consulting delivers digital marketing for nonprofit and B2B clients and for the firm itself. As Digital Marketing Coordinator, you keep that work running for our Key Account Managers, who own each client relationship. Most of your time goes to ad placement and CRM management, including email, segmentation, and workflows, with SEO and analytics tasks alongside. You report to the VP of Client Services, or to the Digital Marketing Specialist if the team has one. Your manager assigns your work, reviews it, and trains you on our platforms and process.

About Optimize Consulting LLC

Optimize Consulting is a revenue operations and moves management firm. We help organizations of any size transform how revenue flows through them. Our clients range from some of the most respected nonprofits working for free markets and free people to global enterprises and growing businesses, and our work has helped them generate more than $125 million in revenue.

We bring enterprise-level strategy and technology to every engagement and run our own firm the same way. Shared methodologies like Getting Things Done keep our fully remote team aligned and working ahead, so deadlines rarely turn into fire drills.

We are partner-owned, independent, and growing quickly. If you have spent years grinding inside a nonprofit or agency and want work you can be proud of without giving up your evenings, Optimize Consulting is built for you.

Description

What You'll Do

• Handle digital marketing requests from Key Account Managers, keep them updated on progress, and flag issues on their accounts.
• Build and launch campaigns across Google Ads, Meta, Microsoft Ads, LinkedIn, and sponsored content placements: set up audiences, load creative, configure tracking, and confirm everything is live and correct.
• Monitor campaigns daily, catch problems such as overspend or broken tracking, and make routine adjustments.
• Build segments, email campaigns, and workflows in HubSpot, Salesforce, Mailchimp, Virtuous, and Brevo.
• Design and build landing pages, email templates, and text campaigns for clients using best practices.
• Work with our extensive data partner network to facilitate client prospecting efforts.
• Support SEO work, including keyword research and on-page updates.
• Prepare weekly and monthly performance reports for Key Account Managers.
• Handle day-to-day execution of the firm's own digital marketing.

What Success Looks Like

At 90 days, you launch campaigns from approved plans on your own, complete routine CRM requests with light review, and Key Account Managers start to rely on you for day-to-day execution. At one year, you own day-to-day execution across your accounts, Key Account Managers come to you first for campaign and CRM work, and your work shows up in client results.

What You Bring

• Familiarity with Google Ads or Meta, gained through work, an internship, or certification.
• Comfort working inside a CRM or email platform, and the ability to learn new platforms quickly.
• Diligence: you check settings, numbers, and links before anything goes live.
• Strong organization: you track tasks across several accounts in a reliable system and meet deadlines.
• Ownership of your own week: you plan your work, keep commitments without reminders, and ask questions early.
• Clear, prompt written communication with a remote team.

Helpful to Have

• Prior experience in a digital marketing role
• Nonprofit experience, especially in digital fundraising or donor acquisition
• Agency or consulting experience
• HubSpot certifications, or comparable certifications in Salesforce, Google Ads, or Meta
• Working knowledge of SEO, tracking, and analytics, including GA4 and Google Tag Manager
• Health insurance: Optimize Consulting pays 100% of the base health plan for you and your dependents, with upgrade options at your own cost.
• Dental, vision, and life insurance: Employer-paid, at a cost to you of $1 per year.
• Time off: Unlimited PTO. We actively encourage everyone to take at least 20 days per year.
• Holidays: All federal holidays, plus the Friday after Thanksgiving and a Christmas Break.
• Parental leave: 3 months of paid leave for all new parents.
• Retirement: 401(k) with a total company match of up to 4%. Eligible after one year of service.
• Equipment: A laptop, peripherals, and cell phone.
• Location: Fully remote.
• Growth: A defined path to partnership.

Hiring Process

Our process includes a screening conversation followed by two to three interviews with team members and partners. We will keep you updated at each stage.

Optimize Consulting is an equal opportunity employer. We make hiring decisions based on qualifications, merit, and business needs, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status, or any other characteristic protected by law. Applicants who need a reasonable accommodation during the hiring process can contact [e-mail].