Digital Marketing & Community Operations Specialist

MentorX Corp.; Irvine (CA); On-site; USD 65,000 - 100,000; Full time

Job summary

MentorX Corporation in Irvine is seeking a proactive Digital Marketing & Community Operations Specialist to support livestream events, online communities, and prospective client engagement.

You will blend digital marketing execution with relationship management, converting audience interest into conversations and coordinating consultations with the appropriate team while managing content and member engagement across WeChat and other channels.

Qualifications

• Fluent in Mandarin Chinese and English.
• Strong written and verbal communication.
• Excellent organizational skills and ability to manage multiple follow-ups and deadlines.
• Familiarity with WeChat and social media platforms.
• Experience in digital marketing, community management, event operations or client engagement preferred.

Responsibilities

• Coordinate livestreams, webinars, and online information sessions, including scheduling and speaker coordination.
• Manage event registration, reminders, live audience interaction, and post-event follow-up.
• Track attendance, engagement, and inquiries to improve future events.
• Manage and engage online communities, including WeChat groups and other channels.
• Plan and share useful content, announcements, and discussion topics to keep members informed and engaged.
• Respond to questions and identify members who may benefit from a consultation.
• Maintain and organize prospective client database with follow-ups across channels.
• Conduct timely outreach and follow-ups through WeChat, phone, email, and other channels.
• Coordinate consultations with the appropriate team members and reconnect with past inquiries.
• Assist with social media content and promotional copy for livestreams, events, and campaigns.
• Ensure smooth lead handoffs between marketing, sales and service teams.

Skills

Bilingual Mandarin English

Strong communication

Organization & multitasking

Tools

CRM tools

Job description

MentorX Corporation is a U.S. and China-based education and career development company dedicated to helping millions of international students successfully transition from campus to career in the AI era.

Since 2015, we have supported 30,000+ students worldwide, achieving a 95% placement success rate through personalized coaching, AI-driven career planning, and access to a global mentor and employer network.

We have innovated a leading-edge technology platform to bridge the gap between education and employment. We are transforming the whole education system to meet the talent requirements in the AI era. MentorX is in Pre-IPO stage. Join us to empower the next generation of global professionals.

About the Role

We are looking for a proactive, organized, and people-oriented Digital Marketing & Community Operations Specialist to support our livestream events, online communities, and prospective client engagement.

This role combines digital marketing execution with hands-on relationship management. You will help turn audience interest into meaningful conversations, keep prospective clients engaged, and create a smooth experience from initial inquiry to consultation.

Key Responsibilities

Livestream & Online Event Operations

• Coordinate livestreams, webinars, and online information sessions, including scheduling, speaker coordination, promotional materials, and technical preparation.
• Manage event registration, reminders, live audience interaction, and post-event follow-up.
• Track attendance, engagement, and inquiries to improve future events.

Community Management

• Manage and engage online communities, including WeChat groups and other relevant channels.
• Plan and share useful content, event announcements, and discussion topics to keep members informed and engaged.
• Respond to questions and identify members who may benefit from a consultation or additional support.

Lead Nurturing & Client Engagement

• Maintain and organize our prospective client database, keeping contact details, interests, and follow-up records accurate and up to date.
• Conduct timely outreach and follow-ups through WeChat, phone, email, and other channels.
• Understand prospective clients’ needs, introduce relevant services, and coordinate consultations with the appropriate team members.
• Reconnect with past inquiries and inactive leads to identify renewed interest.
• Conduct client check-ins, collect feedback, and coordinate with internal teams to address questions and support a positive client experience.
• Assist with social media content and promotional copy for livestreams, events, and community campaigns.
• Work closely with marketing, sales, and service teams to ensure smooth lead handoffs and consistent communication.
• Track key operational metrics and share insights to improve engagement and follow-up effectiveness.

Qualifications

• Strong written and verbal communication skills in Mandarin Chinese and English.
• Strong organizational skills, attention to detail, and the ability to manage multiple follow-ups and deadlines.
• Comfortable communicating directly with prospective clients and building relationships.
• Familiarity with WeChat and social media platforms.
• A proactive mindset, strong sense of ownership, and willingness to learn.
• Previous experience in digital marketing, community management, event operations, customer service, or client engagement is preferred.

Nice to Have

• Experience supporting livestreams or webinars.
• Familiarity with CRM tools, lead tracking, and customer segmentation.
• Experience in education, career services, or serving international students.
• Basic copywriting, Canva, or short-form video editing skills.