Digital Marketing & Communications Specialist

Aptar; Orlando (FL); Remote; USD 60,000 - 90,000; Full time

Job summary

An innovative company is seeking a passionate Digital Marketing & Communications Specialist to join their dynamic team. In this role, you will develop and execute marketing strategies that enhance brand visibility and drive engagement. You will collaborate with cross-functional teams to create compelling content across various platforms, manage social media channels, and analyze campaign performance. This position offers a unique opportunity to make a significant impact in the health technology sector while working in a supportive and diverse environment. If you are ready to take your career to the next level, this role is your chance to shine!

Benefits

Remote work opportunity

Comprehensive benefits

401k plan

Training and development programs

Community engagement opportunities

Competitive salary and bonuses

Qualifications

• 4+ years of experience in strategic marketing campaigns.
• Excellent project management and planning skills.
• Advanced writing and editing skills.

Responsibilities

• Develop and execute integrated marketing campaigns.
• Manage social media channels and email communications.
• Collaborate with design teams to create promotional materials.

Skills

Digital Marketing

Project Management

Content Creation

Social Media Management

SEO/SEM

Copywriting

Communication

Analytical Skills

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Tools

HubSpot

Microsoft Office Suite

Job description

Digital Marketing & Communications Specialist

Improving health through science and technology. At Noble, an AptarPharma company, we specialize in drug delivery, offering innovative devices, services, and solutions focused on the patient experience. Aptar Pharma is part of the Aptar Group, a global leader in dispensing systems for the packaging industry. We have been setting the standard in drug delivery for decades, providing health technology solutions and services that include human factors/user experience to enable effective patient treatment. Be Aptar!

Are you ready to take your career to the next level? We have an incredible opportunity for a dynamic Digital Marketing & Communications Specialist to join our vibrant Marketing & Communications team. If you're looking for a meaningful career where you can showcase your skills, collaborate with a fantastic team, and make a real difference in the lives and health of many, Noble, an Aptar Pharma North America Company, is your next big move!

What You Will Do at Noble

The Digital Marketing Communications Specialist III will work with the Marketing Manager and Director of Marketing & Communications in developing and executing the overall marcom plan, integrated marketing campaigns, and projects for brand and sales initiatives. Responsibilities include organizing and executing marketing efforts such as multimedia executions, leveraging AI, print ads, digital campaigns, social media, website updates, tradeshows/events, PR, collateral, presentations, webinars, and ABM development—ensuring all projects are delivered on scope, on time, and with high quality.

As a Digital Marketing & Communications Specialist, you will

• Act as liaison between Noble Marketing Department and Aptar Pharma Operational Marketing Department to ensure messaging alignment and deadlines are met.
• Manage implementation of marketing email communications, including copywriting, editing, building emails in CRM, creating targeted groups, and tracking performance to inform future strategies.
• Manage Noble’s social media channels—planning content calendars, copywriting, editing, scheduling, analyzing audience engagement, and tracking to refine strategies.
• Collaborate with the Graphic Design team to create promotional materials, acting as copywriter and editor to ensure error-free ads.
• Support leadership and business teams in crafting impactful messages and value propositions tailored to different buyer personas, ensuring timely delivery through appropriate channels.
• Manage relationships with industry publications, tracking ad placements and deadlines.
• Coordinate with external PR firms on messaging, press releases, editorials, and blog posts.
• Work with website developers and SEO vendors to ensure timely delivery of website projects and updates.
• Maintain and update Noble’s blog and monthly newsletter.
• Oversee website initiatives—creating new pages, auditing content, and updating in CMS—acting as copywriter, storyteller, and editor.
• Monitor website performance metrics to inform strategy and recommend improvements.
• Handle lead qualification and routing, tracking inbound leads and passing them to sales teams.
• Identify opportunities for thought leadership articles and white papers, collaborating with SMEs and agencies.
• Ensure all collateral is error-free and aligns with brand guidelines.
• Support tradeshow messaging and collateral development, ensuring alignment with sales teams.
• Coordinate marketing activities across departments to ensure timely publication.
• Research new publication, tradeshow, and communication opportunities.
• Stay informed on emerging advertising and digital trends and best practices.
• Contribute positively to the marketing team through open communication, proactive problem-solving, and creative ideas.

What Noble is looking for!

• Bachelor’s degree in marketing, communications/journalism, advertising, or related field.
• 4+ years of experience in developing and executing strategic marketing campaigns.
• Experience with tradeshows and event planning.
• Motivated, proactive self-starter capable of managing multiple projects and adapting quickly.
• Excellent project management and planning skills.
• Strong attention to detail.
• Advanced writing skills, understanding marketing messaging, storytelling, PR, and technical writing.
• Exceptional proofreading/editing skills, familiar with AP style.
• Experience in digital marketing, CRM, SEO/SEM, and social media.
• Knowledge of marketing automation platforms like HubSpot.
• Proficiency in Microsoft Office Suite.
• Experience using AI in content creation.
• Strong interpersonal skills and adaptability.

What We Offer

• Diverse, value-based work environment.
• Remote work opportunity.
• Development and training through our corporate university and Horizon Learning.
• Competitive salary and bonuses.
• Community engagement opportunities.
• Comprehensive benefits including 401k, health, dental, vision, life, disability, and more.

Physical Demands & Work Environment

• Mental: Concentration required for report compilation and data analysis (~50%).
• Physical: Walking/standing (~20%), sitting (~80%), lifting up to 15 lbs (~1%).
• Manual Dexterity: Operating office equipment and recording information.
• Auditory: Communicating verbally and listening.
• Visual: Reading and operating equipment; color/depth perception not necessary.
• Environmental: Office environment with moderate noise and climate control.

BE YOU, BE APTAR!

Aptar is an Equal Employment Opportunity employer. We value diversity and encourage applications from all backgrounds. Our policy is to provide equal opportunity regardless of age, sex, disability, sexual orientation, race, religion, or other protected characteristics.

Noble, an Aptar Pharma Company
121 S. Orange Ave Suite 1070N
Orlando, FL 32801
www.aptar.com

Improving health through science and technology!