Digital Fundraiser: Grow Donors & Protect Rainforests

Amazon Watch; Oakland (CA); On-site; USD 85,000 - 95,000; Full time

Benefits offered by this job

Health insurance

Retirement plan

Paid parental leave

Paid holidays

12 weeks sabbatical after 5 years

Home office budget

Job summary

Amazon Watch is seeking a Digital Fundraiser to transform online engagement into sustained philanthropic support for the Amazon rainforest. You will own donor acquisition, retention, and growth, testing optimization strategies and building effective email-driven campaigns across channels.

You will collaborate with communications and operations teams to ensure data accuracy, personalized donor journeys, and scalable growth while staying aligned with the mission to defend rainforest lands and

Qualifications

• 5+ years of experience in digital fundraising, online marketing, audience development, or related fields.
• Demonstrated ability to build consensus and project manage effectively with a wide range of internal stakeholders.
• Experience with list-building using both organic and paid acquisition channels, with emphasis on reaching new audiences and building and fostering long-term engagement.
• Experience successfully managing online fundraising campaigns and contributing to increased revenue growth over time.
• Familiarity with digital engagement metrics and experience with using data and analytics to evaluate and improve digital campaigns.
• Strong understanding of email marketing platforms and donor CRMs.
• Excellent writing, copy editing, and storytelling skills.
• Strong analytical and project management skills.

Responsibilities

• Develop and implement a comprehensive digital fundraising strategy aligned with organizational goals.
• Identify opportunities to increase online revenue from individual donors.
• Establish fundraising goals, performance metrics, and reporting systems.
• Evaluate and recommend new technologies and digital fundraising tools.
• Stay updated with industry trends and best practices in email marketing to drive innovation.
• Develop and execute digital fundraising campaigns from concept to delivery and analysis including email copy, landing pages, segmentation, and performance tracking.
• Collaborate with the communications team to create content that resonates with the audience and aligns with the brand voice.
• Manage data recency and accuracy between email marketing platform and CRM.
• Develop, segment, and manage email fundraising lists for targeted, personalized communication.
• Identify opportunities for email optimization and implement A/B testing to improve performance.
• Grow the organization's email subscriber base through acquisition campaigns (digital ads, social promotions, partnerships, lead gen, site tools).
• Collaborate with Donor Engagement Manager to build donor journeys for new, recurring, and lapsed donors.
• Lead the growth and stewardship of the monthly giving program.
• Create donor communications and engagement opportunities to increase lifetime value.
• Manage and optimize online donation experiences, improve page performance, and conduct A/B testing.
• Track and report on revenue, email growth, conversion rates, and ROI; use data to refine fundraising performance.

Skills

Stakeholder management

List-building

Email marketing

Copywriting

Analytics

Project management

Tools

Donor CRM

Email marketing tools

Job description

Amazon Watch is seeking a Digital Fundraiser to transform online engagement into sustained philanthropic support for the Amazon rainforest. You will own donor acquisition, retention, and growth, testing optimization strategies and building effective email-driven campaigns across channels.

You will collaborate with communications and operations teams to ensure data accuracy, personalized donor journeys, and scalable growth while staying aligned with the mission to defend rainforest lands and