Digital Experience Manager

Insight Global; United States; Remote; USD 90,000 - 130,000; Part time

Job summary

Insight Global is seeking a Digital Experience Manager to join a premium pharmaceutical client. The role sits in the activation team, focusing on executing omnichannel campaigns and documenting processes.

You will liaise between brand teams, technical delivery, and analytics, driving 10–30 initiatives with a hands-on, collaborative approach. The ideal candidate has extensive digital marketing or campaign operations experience in pharma, strong communication, and a proven ability to translate

Qualifications

• 6–12 years' experience within Digital Marketing or Campaign Operations.
• 3+ years in the pharmaceutical industry.
• Proven experience documenting business and technical requirements, making Business Review Documents, status documentation and backlog documentation.
• Strong experience managing and executing omnichannel marketing campaigns partnering with marketing teams, development/tech teams and analytics teams.
• Majority of experience focused on email omnichannel plans rather than SMS or websites.
• Experience translating brand marketing strategies into functional omnichannel plans.
• Strong stakeholder management skills, working with Third Parties and agencies.
• Strong written and verbal communication is essential.

Responsibilities

• Manage 10–30 initiatives concurrently, ensuring on-time delivery with quality.
• Coordinate between brand marketing, tech/content delivery, and agency teams to translate strategies into execution.
• Create and maintain documentation such as playbooks for vendors and Business Review Documents.
• Communicate progress and insights to senior stakeholders and drive process improvements.

Skills

Digital Marketing

Campaign Ops

Pharma Industry

Omnichannel

Email Marketing

Stakeholder Mgmt

Requirements Docs

Communication

Job description

Schedule:

Fully remote but needs to work EST hours 9am-5pm

Working hours:

40 hours per week, no overtime permitted

Openings:

3

C/P:

Contract - SOW

Length:

12 month rolling contract (long term project of minimum 2-3 years)

Target Start Date

ASAP (but would take long notices)

Interview Process:

1 round

Insight Global is looking for a committed Digital Experience Manager to join one of our premium clients in the pharmaceutical space. This person will sit within the activation team and help execute, document, and oversee a brand's omnichannel campaign. You will be facilitating he communication between brand teams, technical/content delivery teams and agency teams. The role and daily responsibilities breaks into some core competencies. Firstly, project management work where you are typically managing 10-30 initiatives which need to be delivered and handled with quality. You will be receiving these strategies and initiatives from the brand marketing team, so you do not own the strategy but are responsible for the execution. Secondly, communications and relationship building - your partnerships with the marketers and activation team needs to be strong. This is vital to earn and build trust, as there is ampul opportunity for feedback to create efficiencies of processes but there needs to be a strong partnership there. Also, translating verbiage from speaking to marketers to developers on the tech team to insight and analytics teams and senior stakeholders. Finally, this role is a heavy hands-on work such as creating documentation for playbooks for third and first party vendors and making Business Review Document. The ideal candidate will be experienced in channel marketing, technical marketing operations and/or campaign operations, with a proven track record of driving successful omnichannel marketing campaigns within the pharmaceutical industry.

Must Haves:

• 6-12 years' experience within Digital Marketing or Campaign Operations
• With 3+ years of that experience working in the pharmaceutical industry
• Proven experience documenting business and technical requirements, making Business Review Documents, status documentation and backlog documentation
• Strong experience managing and executing omnichannel marketing campaigns partnering with marketing teams, development/tech teams and analytics teams
• Majority of experience focused on email omnichannel plans rather than SMS or websites
• Experience translating brand marketing strategies into functional omnichannel plans
• Strong stakeholder management skills, working with Third Parties and agencies
• Strong written and verbal communication is essential

Pluses:

• Hands on experience launching pharmaceutical brands/campaigns
• Prior experience working for a marketing agency onsite at a life sciences or pharmaceutical company