Digital Experience Lead for Products & Growth

Desert Champions; Indio (CA); On-site; USD 85,962,000 - 114,616,000; Full time

Job summary

Desert Champions seeks a Digital Products Manager to lead the strategy, development, and optimization of its digital portfolio, including websites, apps, email platforms, and CRM systems. You will work with the Marketing Director to drive fan engagement, ticket sales, and sponsorship activations.

The role requires 5–7 years of experience in managing public-facing digital products within sports or entertainment, strong analytics, and vendor management skills. On-site work in Indio, CA is expected.

Qualifications

• Bachelor's degree in Marketing, Communications, Information Systems, Business, Computer Science, or a related field
• 5-7 years of experience managing public-facing digital products in sports/entertainment/hospitality
• Experience managing CMS sites and mobile apps
• Experience managing CRM, audience segmentation, and email marketing

Responsibilities

• Manage Desert Champions' portfolio of digital products (websites, apps, email platforms, CRM)
• Develop and maintain a digital product roadmap aligned to business objectives
• Lead cross-functional digital projects from planning to implementation
• Manage vendor relationships and evaluate technology investments
• Oversee CMS content publishing and CRM data management
• Collaborate with marketing, IT, and leadership to implement digital solutions
• Monitor performance using analytics tools and report on ROI and engagement

Skills

Project management

Analytics

Communication

Cross-functional teamwork

Problem-solving

Strategic thinking

Digital product lifecycle

Education

Bachelor's degree

Tools

CMS

CRM platforms

Google Analytics 4

APIs

HTML

Microsoft Office

Job description

Desert Champions seeks a Digital Products Manager to lead the strategy, development, and optimization of its digital portfolio, including websites, apps, email platforms, and CRM systems. You will work with the Marketing Director to drive fan engagement, ticket sales, and sponsorship activations.

The role requires 5–7 years of experience in managing public-facing digital products within sports or entertainment, strong analytics, and vendor management skills. On-site work in Indio, CA is expected.