Digital Products Manager

PATH (People Assisting The Homeless) (Old); Indio (CA); On-site; USD 41,000 - 55,000; Full time

Job summary

PATH (People Assisting The Homeless) is seeking a Digital Products Manager to lead the strategy, development, and optimization of its portfolio of digital products, including websites, mobile apps, email platforms, and CRM systems. The role focuses on driving engagement and revenue growth through strategic management and cross-functional leadership.

The ideal candidate will balance business objectives with technical execution, manage vendor relations, and create data-driven insights using GA4

Qualifications

• Bachelor’s degree in Marketing, Communications, Information Systems, Business, Computer Science, or related field
• 5-7 years of experience managing public-facing digital products in consumer-facing organizations
• Experience launching and managing digital products
• Experience managing CMS-driven websites and mobile apps
• Experience managing CRM platforms, audiences, and email marketing programs
• Familiarity with SEM/SEO and digital advertising strategies
• Proven ability to work with vendors, consultants, and digital service providers

Responsibilities

• Manage Desert Champions' portfolio of digital products across websites, mobile apps, CRM systems, and related technologies
• Develop and maintain the digital product roadmap aligned to business priorities
• Lead cross-functional digital projects from planning through deployment and optimization
• Oversee vendor relationships and project contracting for digital initiatives
• Evaluate digital investments and manage technology budgets and subscriptions
• Oversee CMS content publishing, data accuracy, and brand consistency
• Manage data, audience segmentation, and customer communications for acquisition and retention

Skills

Project management

Cross-functional leadership

Analytical skills

Communication skills

Problem solving

Teamwork

Customer focus

Education

Bachelor’s degree

Tools

CMS

CRM systems

APIs

HTML

Google Analytics 4

Microsoft Office

Email marketing platforms

Job description

• Base Pay $30.00 - $40.00 / Hour
• Job Category Marketing
• Employee Type Full Time - Non-Exempt
• Required Degree 4 Year Degree
• Manage Others No

• Name Brittany Trabert Dannett
• Phone [phone]

Description

Digital Products Manageris responsible for developing and managing products that drive engagement and revenue growth through strategic management, administration, enhancement, and optimization of Desert Champions' portfolio of digital products. This position evaluates business needs, establishes priorities, recommends technology solutions, manages digital initiatives that support fan engagement, ticket sales, sponsorship activations, including public-facing websites, mobile applications, email marketing platforms, CRM systems, and supporting digital technologies.

Requirements

ESSENTIAL DUTIES and RESPONSIBILITIES including the following:

• § Manage Desert Champions' portfolio of digital products, including websites, mobile applications, email marketing platforms, CRM systems, and related digital technologies *
• § Develop and maintain the digital product roadmap by evaluating business needs, establishing priorities, and recommending new technologies, features, and functionality that support organizational objectives *
• § Lead cross-functional digital projects from planning through implementation, including project scope, priorities, timelines, testing, deployment, and continuous improvement *
• § Manage relationships with digital technology vendors, consultants, and third-party service providers, including evaluating vendor performance, negotiating project priorities, and overseeing project deliverables *
• § Evaluate and recommend digital technology investments, manage assigned technology budgets, vendor contracts, and software subscriptions, and ensure solutions align with organizational priorities and business objectives *
• § Oversee content management and publishing across Desert Champions' digital platforms using enterprise content management systems (CMS), ensuring content is accurate, timely, optimized, and consistent with brand standards *
• § Manage CRM data, audience segmentation, email marketing platforms, and customer communications that support fan acquisition, engagement, retention, and database growth *
• § Oversee digital integration between platforms using APIs and other technologies to ensure reliable data management, system performance, and operational efficiency *
• § Manage digital advertising initiatives in partnership with marketing and external agencies to improve campaign effectiveness.
• § Monitor and analyze the performance of websites, mobile applications, email marketing, and digital advertising using Google Analytics 4 and other reporting tools, and provide recommendations that improve user experience, fan engagement, and business results *
• § Develop reports, dashboards, and performance metrics that support strategic decision-making and measure the effectiveness of digital products and marketing initiatives *
• § Establish digital product standards, governance, and best practices that improve operational efficiency, scalability, and overall digital experience.
• § Collaborate with content, box office, partnerships, media relations, IT, and leadership to develop and implement digital solutions that support organizational priorities and long-term business objectives *
• § Leadership – Maintain a positive, upbeat role, promote and exemplify Company values and represents departmental objectives and interests to internal and external customers
• § Customer Service – Follow up on complaints, questions, and concerns; respond to internal/external customer needs in a friendly, timely and efficient manner
• § Teamwork - Develop and promote teamwork and cooperation among co-workers
• § Safety – Comply with established safe work practices and attend to all safety-related training provided or made available by the Company
• § Ot her duties as assigned

The job duties and responsibilities listed above are a general outline of the typical functions of the job, not an exhaustive list of all tasks, and all other duties assigned by management.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE

• § Bachelor’s degree preferred in Marketing, Communications, Information Systems, Business, Computer Science, or a related field
• § 5-7 years of experience managing public-facing digital products, preferably within sports, entertainment, hospitality, or other consumer-facing organizations
• § Demonstrated success in launching and managing digital products
• § Experience managing websites and mobile applications using enterprise content management systems (CMS)
• § Experience managing CRM platforms, audience segmentation, and email marketing programs.
• § Working knowledge of digital tactics including search engine marketing (SEM) and search engine optimization (SEO)
• § Proven track record of managing relationships with third-party technology vendors, consultants, and digital service providers

REQUIRED TECHNICAL KNOWLEDGE, SKILLS, AND OTHER ABILITIES

• § Demonstrated ability to independently manage multiple projects, establish priorities, exercise sound judgment, and recommend technology solutions
• § Ability to carry out instructions (oral, written, or diagram)
• § Strong project management, organizational, analytical, communication, and problem-solving skills involving several concrete variables in standardized situations
• § Excellent oral and written communication and organizational skills
• § Ability to calculate figures and amounts, and apply concepts of basic math
• § Read, interpret documents such as print and web content, spreadsheets, and proposals
• § Write routine reports and correspondence
• § Effectively communicate with partners, vendors, VIPs, or employees of organization in a professional manner
• § Proficiency with Google Analytics 4 and digital reporting tools to analyze performance and provide business recommendations
• § Familiarity with APIs, digital integrations, and data management
• § Working knowledge of HTML and web technologies
• § Knowledge of Microsoft Office products including Word, Excel, PowerPoint, and Outlook

PHYSICAL DEMANDS

This position has access to confidential information – customer and staff emails, vendor agreements, and marketing database information.

CONFIDENTIAL INFORMATION

This position has no access to company funds.

COMPANY FUNDS

Physical Demands of the Position

PHYSICAL DEMANDS OF POSITION

Job Title:

Date:

7/30/2026

How many hours are worked per day?

8 + occasional overtime

When completing this form, look at the job from a typical/average workday perspective.

Percentage Time Designation

PHYSICAL ACTIVITY

Rarely

X

Walk

X

Use hands to finger, handle or feel

X

Reach with hands and arms over shoulder

X

Reach with hand and arms over head

X

Climb or balance

X

Stoop, kneel, crouch, or crawl

X

Talk or hear

X

Taste or smell

X

i.e., Position requires standing 1/3 of the time.

Does this job require that weight be lifted or force be exerted? If so, how much and how often

Percentage Time Designation

WEIGHT

Rarely

Up to 10 pounds

X

Up to 25 pounds

X

Up to 50 pounds

X

Up to 100 pounds

X

More than 100 pounds

X

i.e., Position requires lifting 1/3 of the time up to 10 pounds.

Does this job have any special vision requirements? Check all that apply .

Close Vision (clear vision at 20 inches or less)

Distance vision (clear vision at 20 feet or more)

Color vision (ability to identify and distinguish colors)

Peripheral vision (ability to observe an area that can be seen up and down or to the left and right while eyes are fixed on a given point)

Depth perception (three-dimensional vision, ability to judge distances and spatial relationships)

Ability to adjust focus (ability to adjust the eye to bring an object into sharp focus)

No special vision requirements

List specific job duties that require the physical demands selected above: