Digital Content Creator

HYBE AMERICA; Santa Monica (CA); On-site; USD 70,000 - 80,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) match

Flexible PTO

Wellhub membership

Parental leave

Job summary

HYBE America, based in Los Angeles, seeks a Digital Content Creator to shape the artists' digital voice. You will direct, shoot, and edit high-quality short-form content for TikTok, Reels, and Shorts, ensuring alignment with campaign roadmaps and brand identity.

You will collaborate with the digital marketing team, brainstorm treatments, and repurpose footage to maximize impact. Domestic and international travel may be required as you produce on-site content for live events.

Qualifications

• 2–5 years of professional content creation experience in entertainment, agencies, or as a creator.
• End-to-end production including directing, videography, and high-fidelity editing.
• Hands-on field shoots and on-set production in high-pressure environments.
• Strong understanding of TikTok, Instagram, and YouTube algorithms.
• Ability to adapt content for various digital platforms and formats.
• Strong copywriting skills for social captions and scripts.

Responsibilities

• Lead directing, shooting, and editing of short-form content (TikTok, Reels, Shorts).
• Collaborate with digital marketing to align assets with campaign roadmaps.
• Brainstorm treatments and pitch original content concepts for briefs.
• Repurpose footage to maximize output and reach across platforms.
• Work with artists to maintain brand identity while pushing creative boundaries.
• Coordinate on-site production for live events and rehearsals; travel as needed.
• Log and organize raw footage and masters in the asset system.

Skills

Content creation

Directing

Videography

Video editing

On-set production

Social media savvy

Copywriting

Organizational skills

Communication

Proactive

Tools

Adobe Creative Suite

Premiere Pro

After Effects

Photoshop

Google Suite

Slack

Job description

About HYBE America

HYBE America is part of HYBE, a global leader at the intersection of music, entertainment, and technology. We represent some of the world’s most influential artists and continue to expand our creative and cultural impact across the Americas. At HYBE, we believe in the power of music and foster a culture built on Passion, Trust, and Autonomy.

Position Overview

HYBE America is looking for a Digital Content Creator who thrives at the intersection of music, fandom, and internet culture. As part of our Digital Marketing team, you will shape the visual identity and digital narrative that connects our artists to a global audience.

This is a full-time, on-site position based in Los Angeles. This role requires a high degree of mobility, including significant domestic and international travel.

Key Responsibilities

• Lead the directing, shooting, and editing of high-quality short-form content (TikTok, Reels, Shorts) and promotional assets.
• Work closely with the digital marketing team to ensure every asset is synchronized with the overall campaign roadmap.
• Actively participate in brainstorms and campaign planning to align creative output with broader marketing goals and optimize delivery timing for maximum virality.
• Constantly monitor social platforms to identify emerging trends, sounds, and memes, translating them into actionable, compelling content for our artist.
• Ideate, write, and pitch creative treatments for requested briefs, artist personality pieces, and original content series.
• Work closely with artists to ensure all content stays true to brand identity while pushing creative boundaries.
• Strategically maximize content output by repurposing limited footage and assets into multiple high-impact pieces.
• Produce thoughtful, polished content for artists and brands under tight deadlines without compromising quality.
• Execute on-site production for live events, rehearsals, and studio sessions, which will require domestic and international travel.
• Systematically organize and log raw footage and final masters into the asset management system to ensure a seamless workflow.

Qualifications

• 2~5 years of professional content creation experience within the entertainment industry, a creative agency, or as a high-growth independent creator.
• Proven track record in end-to-end production, including directing, videography, and high-fidelity editing.
• Hands-on experience managing field shoots and on-set production in high-pressure, fast-paced environments (e.g., live events, music videos, or rehearsals).
• A deep, “chronically online” understanding of the functionality and algorithms of TikTok, Instagram, and YouTube.
• Expertise in creating and adapting content across various digital mediums, ensuring each piece is optimized for its specific platform.
• Strong interpersonal and communication skills, with the ability to navigate cross-departmental approval processes and present ideas to stakeholders.
• A proactive self-starter with excellent organizational skills and the ability to find creative solutions under tight deadlines.
• Strong copywriting skills with the ability to capture an artist’s unique voice and tone for social captions and scripts.

It’s a Bonus if you

• A genuine passion for the music industry, fandom culture, K-pop or J-pop culture
• Proficiency in other Languages (e.g., Korean, Japanese, etc.)
• Proficiency in creating static social assets (e.g., graphics, thumbnails, templates)
• Proficiency in motion graphics and advanced video editing (e.g., light animation, text treatments, polished performance cutdowns)

Technologies/Systems/Software we use

• Google Suite, Slack
• Adobe Creative Suite (Premiere Pro, After Effects, Photoshop) or equivalent industry-standard software.

Salary Range

The salary range for this job is $70,304 to $80,000. This is a good faith effort at the time of posting. This range is base salary only and does not include benefits and any other compensatory components of the role.

Why Join Us

At HYBE America, you’ll play a pivotal role in shaping the voice and reputation of one of the most dynamic and innovative companies in global entertainment. You’ll work with some of the world’s most exciting artists and help tell the stories that define culture. We back our passion for music with benefits that take care of you, so you can bring your best to the work that inspires millions.

Benefits

• Competitive compensation package for all full-time employees. We maintain salary brackets for all career tracks to ensure equitable salaries across the company.
• Medical, dental, and vision insurance
• Company 401(k) match up to 5%
• Flexible paid time off
• FSA
• Life insurance
• Wellhub membership that gives you access to gyms and fitness studios
• Excellent parental leave policies

HYBE America is an equal opportunity employer, and more than that, actively strives to build and nurture a diverse, inclusive, and equitable team. We celebrate differences and screen for shared values and cultural fit. We are committed to providing employees with a work environment free of discrimination and harassment.

Salary Range: $70,304-$80,000