Digital Campaign Coordinator - Sales Ops & Analytics

Gray Media, Inc.

Springfield, Northern (MO, KY)

Hybrid

USD 45,000 - 65,000

Full time

5 days ago

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Job summary

Gray Media, Inc. is seeking a Digital Sales Assistant/Coordinator for KYTV/KSPR in Springfield, MO. This role supports the digital sales department by coordinating campaign workflows from pre-sale through post-launch, ensuring on-time delivery and accurate attribution.

You will build ads, manage pixels and UTMs, collaborate with sales leadership, and drive ROI reporting for local businesses. Ideal candidates have 1–3 years in digital marketing or media operations and a bachelor's degree.

Qualifications

1–3+ years of experience in digital marketing, media operations, advertising agency account coordination, or sales assistant support.
Understanding of digital campaign workflows, attribution, and reporting.
Bachelor’s degree in marketing, communications, business, or related field is preferred.

Responsibilities

Coordinate digital campaign workflows from pre-sale through post-launch reconciliation.
Ensure campaigns launch on time and adhere to SLAs; manage trackers and attribution pieces.
Create and review display assets, emails, social posts, and client-facing reports.
Set up UTMs and pixels for accurate attribution (GA4, Meta, and site tagging).
Collaborate with Sales Leadership, RSS, RSD, and CSS to optimize campaigns and drive ROI.
Prepare client-ready reporting packages showing impressions, CTR, and conversions.