Digital Campaign Coordinator - Ad Ops & Analytics (Entry)

The New York Times Company; New York (NY); Hybrid; USD 60,000 - 70,000; Full time

Benefits offered by this job

Bonus potential

401(k) plan

Job summary

The New York Times is seeking a Junior Campaign Manager for our Campaign Management team, based in New York. This hybrid role supports the Ad Ops team in daily operations, campaign setup, execution, and optimization across desktop, mobile, video, audio, and newsletters.

You will report to the Senior Manager, Ad Operation and typically work in the office three days per week. You will collaborate with Campaign Managers to ensure campaign quality, accuracy, and exceptional client service, gaining

Qualifications

• Ability to interpret data and draw actionable insights.
• Experience with complex, multi-faceted projects across diverse partners.
• Experience with diverse ways of working.
• Experience with diverse ways of working.

Responsibilities

• Assist with setup and launch of digital advertising campaigns across multiple platforms (desktop, mobile, video, audio, newsletters).
• Ensure accurate implementation of ad creatives, targeting, and tracking tags.
• Monitor campaign performance metrics daily to identify trends and optimization opportunities.
• Collaborate to implement optimization strategies to meet client goals.
• Create wrap reports detailing impressions, clicks, and other metrics.
• Conduct data analysis to obtain insights and make data-driven recommendations for campaign optimization.
• Help communicate with clients to provide campaign updates and address inquiries.
• Collaborate with the sales and client success teams to ensure client satisfaction and retention.
• Provide support for ad operations tasks, including billing, ad trafficking, troubleshooting technical issues, and resolving discrepancies.
• Help maintain documentation and standard operating procedures related to campaign management processes.
• Bachelor's degree in Marketing, Advertising, Business, or related field.
• Experience with the ability to interpret data and draw applicable insights.
• Experience with complex, multi-faceted and multi-discipline projects including varying partners within an organization
• Experience with diverse ways of working.

Skills

Data interpretation

Cross-functional projects

Diverse ways of working

Education

Bachelor's degree in Marketing/Advertising/Business

Tools

Google Ad Manager

DoubleClick Campaign Manager

Job description

The New York Times is seeking a Junior Campaign Manager for our Campaign Management team, based in New York. This hybrid role supports the Ad Ops team in daily operations, campaign setup, execution, and optimization across desktop, mobile, video, audio, and newsletters.

You will report to the Senior Manager, Ad Operation and typically work in the office three days per week. You will collaborate with Campaign Managers to ensure campaign quality, accuracy, and exceptional client service, gaining