Digital Campaign & Adoption Specialist

Cisco Systems, Inc.; North Carolina; On-site; USD 98,000 - 131,000; Full time

Benefits offered by this job

Medical, dental & vision insurance

401(k) with company match

Parental leave

Disability coverage

Life insurance

RSU grants

Job summary

Cisco Systems, Inc. is seeking a Marketing Campaign Manager to drive customer lifecycle adoption campaigns at scale.

You will plan, execute and optimize programs across digital channels, coordinating with product marketing, content, and web teams to maximize engagement and value realization. You will utilize marketing analytics tools to measure performance, manage timelines, and ensure alignment with global or regional strategies.

Qualifications

• Bachelor's degree in Marketing or related field.
• At least four years of managing integrated marketing campaigns from start to finish.
• Four+ years handling marketing timelines, email campaigns, and virtual events.
• Proficiency with marketing analytics and automation platforms for performance tracking.
• Experience leading global or multi-regional campaigns.

Responsibilities

• Oversee management of specific customer lifecycle campaigns from strategy to execution.
• Manage timelines, resources and cross-team collaboration for campaigns.
• Coordinate multiple campaigns to ensure timely, high-quality delivery and impact.

Skills

Marketing analytics

Campaign management

Global campaigns

Email marketing

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Business

Tools

Salesforce

SFMC

Eloqua

Adobe Analytics

Google Analytics

Tableau

Job description

Cisco Systems, Inc. is seeking a Marketing Campaign Manager to drive customer lifecycle adoption campaigns at scale.

You will plan, execute and optimize programs across digital channels, coordinating with product marketing, content, and web teams to maximize engagement and value realization. You will utilize marketing analytics tools to measure performance, manage timelines, and ensure alignment with global or regional strategies.