Digital Asset Steward & Metadata Architect

Slate Auto; Troy (MI); On-site; USD 85,000 - 125,000; Full time

Job summary

Slate is seeking a Digital Asset Management Specialist to own our brand’s asset ecosystem—photos, video, motion graphics, documents, and design files. You will steward the DAM platform, ensuring assets are organized, tagged, discoverable, and shared correctly across internal teams, agencies, and partners.

You will drive evolution through PIM integration, AI-powered tagging, and automated workflows, while training teams and maintaining governance, security, and multilingual metadata across

Qualifications

• 3–5 years of experience in digital asset management, media operations, or a related field.
• Hands‑on experience administering a DAM platform; Brandfolder experience strongly preferred; Bynder, Widen, or Adobe AEM also considered.
• Strong understanding of metadata structures, custom fields, and taxonomy design at scale, including bulk/CSV-based metadata management.
• Familiarity with photo/video production formats (RAW, ProRes, PSD, layered files) as well as print production files and digital design assets (Figma, Adobe Creative Suite).
• Experience with PIM platforms (Akeneo, Salsify, inRiver, Plytix, or similar) and connecting product data to asset libraries.
• Exposure to AI-driven/automated tagging and metadata generation, and how machine-generated tags integrate with human-curated taxonomy.
• Familiarity with facial recognition/people-tagging in a DAM/MAM context, with sensitivity to privacy and compliance considerations involved.
• Comfort managing multi-language asset metadata and bulk translation workflows.
• Experience with Adobe Creative Cloud integrations (CI Hub or similar) a strong plus.
• Experience working within a production tracker or project management tool (Smartsheet, Jira, Asana, Monday)

Responsibilities

• Administer and maintain the DAM platform, including folder architecture, taxonomy, metadata schemas, custom fields, and user permissions (including SSO/SAML configuration).
• Own asset ingestion workflows for photo, video, motion, documents, print collateral, and digital design files from in-house shoots, hired shooters, and design teams, and other company stakeholders.
• Maintain version history and check-in/check-out discipline so in-progress assets stay traceable and current assets stay authoritative.
• Audit the library regularly using built-in duplicate detection, flagging and resolving redundant uploads.
• Manage asset licensing, usage rights, model/talent releases, and expiration dates, flagging renewals or takedowns as needed.
• Develop and enforce naming conventions, tagging standards, and custom-field taxonomy that scale across departments (marketing, commercial, PR, experiential, accessories, digital and more).
• Configure and manage bulk metadata conversions to auto-generate tags and custom fields from embedded file metadata, reducing manual tagging workload.
• Lead integration between the DAM and PIM (Product Information Management) systems, keeping product data, specs, and approved imagery synced across channels.
• Evaluate and manage facial/people recognition tagging to streamline talent tracking, usage rights enforcement, and searchability of people-based content.
• Manage multi-language asset details and bulk translations, asset names, descriptions, tags, and custom fields, to support content across regions/markets.
• Configure custom workflows and approval chains within the DAM, and connect them to our project management tracker so asset approval status stays visible end-to-end.
• Leverage proofing for review/approval cycles on creative deliverables.
• Train internal teams, agency partners, and new hires on DAM best practices, search/retrieval, and tagging standards.
• Generate reporting on asset usage, library health, tagging accuracy, and adoption metrics for leadership.
• Collaborate with IT/legal on data governance, access security, and retention policies.

Skills

DAM experience

Brandfolder

Bynder

Adobe AEM

Metadata design

PIM integration

AI tagging

Multi-language metadata

Adobe Creative Cloud

Jira/Asana/Monday/Smartsheet

Tools

Brandfolder

Bynder

Widen

Adobe AEM

Adobe Creative Cloud

CI Hub

Photoshop

InDesign

Illustrator

Smartsheet

Jira

Asana

Monday

Akeneo

inRiver

Salsify

Plytix

Job description

Slate is seeking a Digital Asset Management Specialist to own our brand’s asset ecosystem—photos, video, motion graphics, documents, and design files. You will steward the DAM platform, ensuring assets are organized, tagged, discoverable, and shared correctly across internal teams, agencies, and partners.

You will drive evolution through PIM integration, AI-powered tagging, and automated workflows, while training teams and maintaining governance, security, and multilingual metadata across