Digital Asset Specialist

ICP; United States; Hybrid; GBP 32,000 - 45,000; Full time

Job summary

ICP is seeking a Digital Asset Specialist to manage day-to-day campaign assets for the Reckitt account within our DAM system. You will upload, organise and provide access to assets, working with internal teams, clients and agencies to ensure timely delivery.

The role requires attention to detail, strong organisation, and the ability to follow established processes in a fast-paced environment. A hybrid work model is offered with opportunities to collaborate across global teams.

Qualifications

• Experience with digital content and marketing assets.
• Strong attention to detail and organisational skills.
• Able to meet deadlines and SLAs.
• Proactive team player with good communication.

Responsibilities

• Upload campaign assets into the DAM system accurately and in line with processes.
• Check assets and information for correct upload and organisation.
• Populate campaign toolkits within the Smint.io platform and link assets.
• Keep the internal campaign portal up to date with campaign information.
• Follow workflows, processes and SLAs to support timely asset delivery.
• Track outstanding assets and flag missing information or delays.

Skills

Digital content

Marketing assets

Content management

Creative production

DAM processes

Tools

Smint.io

DAM systems

Job description

ICP is a global leader in Content Operations, partnering with some of the world's most recognizable brands, including Unilever, Diageo, Coca-Cola, Mars, P&G, Starbucks, Coty, L’Oréal, NBCU, and Aetna. Our expertise spans content management, logistics, creative operations, production, and digital commerce enablement, ensuring a seamless flow of content across all systems and channels. We empower brands to achieve operational excellence and confidently manage their content. Content confidently.™

With offices in Atlanta, London, Mexico City, Mumbai, and Shanghai, we operate on a global scale, delivering world-class solutions that drive exceptional business outcomes.

Who We Are

At ICP, our values define us: we are Curious, Focused, Creative, Trustworthy, and Inclusive.

We're A People First Company

At ICP, we provide benefits that matter to our people and enable us to be engaged both in and outside of work. We foster a culture where work/life balance is nurtured and encouraged, offering hybrid working, generous paid time off, paid holidays, volunteer time off, and Summer half-day Fridays. We also take care of our people with competitive medical, dental, and vision benefits, mental health support, and a robust savings plan.

Bring the Confidence

Are you a relationship-focused, driven professional with a growth mindset? Do you thrive on breaking through challenges and excelling in competitive environments? You're not expected to have all the answers, but your passion for uncovering solutions and building strong partnerships makes you the perfect fit for this role. We’d love to hear from you!

Are you organised, detail-oriented and motivated by delivering great work? Do you enjoy working with digital content, keeping things running smoothly and helping teams get the information and assets they need? If you’re a proactive team player who enjoys working in a fast-paced environment, we’d love to hear from you.

The Digital Asset Specialist for the Reckitt account is responsible for the day-to-day management and delivery of campaign assets within the Digital Asset Management (DAM) system.

You will support the upload and organisation of campaign content, using campaign toolkit information to ensure assets are correctly managed and accessible. You will also help keep the internal campaign portal up to date and provide support to internal teams, clients and agencies where required.

This is a hands-on role that requires excellent attention to detail, good organisation and the ability to follow established processes. You will work as part of a wider team, supporting the successful delivery of campaign assets and raising any issues or potential delays with the appropriate team members.

How you will make an impact

Asset Management & Operations

• Upload campaign assets into the Digital Asset Management (DAM) system accurately and in line with agreed processes.
• Check assets and supporting information to ensure they are correctly uploaded and organised.
• Populate campaign toolkits within the Smint.io platform and link assets where required.
• Keep the internal campaign web portal up to date with relevant campaign information.
• Follow established workflows, processes and SLAs to support timely asset delivery.
• Track outstanding assets and flag missing information, issues or potential delays to the relevant team member.
• Support the day-to-day administration of campaign asset activity.
• Maintain accurate documentation and records.
• Follow guidelines relating to asset rights, usage and restrictions.

Problem Solving & Process

• Follow documented processes and workflows consistently.
• Identify and raise issues with assets, uploads or workflows when they occur.
• Work with team members to resolve straightforward issues and elevate more complex problems where appropriate.
• Provide feedback on recurring issues or opportunities to make day-to-day processes more efficient.
• Stay up to date with changes to DAM processes, tools and client requirements.
• Work closely with colleagues, client contacts and agency partners to support the smooth delivery of campaign assets.
• Communicate clearly when information or assets are missing or when clarification is required.
• Build positive working relationships with colleagues and stakeholders.
• Be willing to learn from more experienced team members and share information with the wider team.
• Adapt to changing priorities and campaign requirements.

Client & User Support

• Provide helpful and professional support to client and agency contacts where required.
• Attend client or team meetings when appropriate to understand campaign requirements.
• Support users with basic DAM-related queries and guidance.
• Escalate more complex technical or process questions to the appropriate team member.

What you will bring

• Experience working with digital content, marketing assets, creative production, content management or a similar environment.
• Good understanding of digital campaign assets and common agency ways of working.
• Comfortable working with different file formats and digital content.
• Strong attention to detail and a methodical approach to work.
• Good organisational and time-management skills.
• Good written and verbal communication skills.
• Comfortable working to deadlines and agreed SLAs.
• Basic understanding of project or workflow management.
• A willingness to learn new systems and technology.
• A positive, collaborative and reliable approach to working as part of a team.
• Good problem-solving skills and the ability to know when to ask for help or evolve an issue.

Experience with a Digital Asset Management system, content management platform or similar technology would be beneficial, but training will be provided.

Someone who exemplifies our ICP Values

• Curiosity – keen to learn and understand how things work.
• Inclusivity – works positively and respectfully with others.
• Focus – organised and committed to delivering accurate work.
• Creativity – looks for practical ways to solve day-to-day problems.
• Trustworthiness – reliable, accountable and careful with client assets and information.