Digital Advertising Designer Performance Marketing

Feit Electric Company; Pico Rivera (CA); On-site; USD 50,000 - 52,000; Full time

Job summary

Feit Electric, Inc. in Pico Rivera, CA is seeking a Digital Advertising Designer with a strong focus on video and performance marketing.

You’ll transform brand assets and raw footage into scroll-stopping ads for Google, Meta, and TikTok, using AI-powered tools to speed up production and testing. You’ll collaborate with marketing and external partners, shape messaging, and ensure brand consistency across multiple campaigns while managing deadlines in a fast-paced environment.

Qualifications

• 3+ years of experience designing and editing digital ad creative for performance marketing
• Strong portfolio with video-first ads for Google, Meta, and TikTok
• Hands-on editing of video and adapting existing content using Premiere Pro/After Effects/CapCut
• Knowledge of AI creative/editing tools to speed up production and testing
• Understanding of platform ad specs and performance drivers on major networks
• Ability to own concepts from messaging to final asset without direct reports

Responsibilities

• Design and edit digital ad creative with emphasis on video, GIFs, and UGC-style clips for paid campaigns on Google, Meta, and TikTok
• Edit and adapt existing video, photo, and UGC content into platform-optimized ad variations
• Use AI-driven editing processes to accelerate production and testing cycles
• Partner with marketing and social media to translate briefs into consistent, high-performing creative
• Strategize hooks, pacing, and testing structures while shaping creative approaches
• Collaborate with internal teams and external agencies to move production across brands
• Monitor ad performance dashboards and iterate on assets based on fatigue signals
• Maintain brand consistency across brands while adapting tone to platforms and audiences
• Manage multiple briefs and deadlines in a fast-paced environment

Skills

Video editing

Ad design

UGC content

Collaboration

Tools

Adobe Premiere Pro

After Effects

CapCut

AI editing tools

Job description

Feit Electric is a global leader in lighting and smart home technology, home to a portfolio of brands including Feit Electric, LIFX, Cree Lighting, Good Earth Lighting, and Universal Security Instruments. Our marketing team drives performance campaigns across retail media, paid social, and search for this full family of brands, and we're growing our in-house creative capacity to keep pace with the volume and speed that performance marketing demands.

The Role

We're looking for a Digital Advertising Designer with experience in performance marketing to build and adapt high-performing digital ad creative — with a strong focus on video and building out snappy visual hooks with UGC-style clips — across Google, Meta, and TikTok. This role sits at the intersection of creative execution and performance strategy: you'll take existing brand assets, briefs, and raw footage and turn them into scroll-stopping, conversion-driven ads, while also using AI-powered creative tools to speed up production and testing.

This is an individual contributor role with no direct reports. You'll operate as a strategic doer — someone who can think critically about messaging, audience, and brand fit, and then execute at the speed that performance marketing requires, without needing a team to hand work off to.

What You’ll Do

Design and edit digital ad creative, with strong emphasis on snappy video, gifs and UGC-style clips for paid campaigns running on Google, Meta, and TikTok.

Edit and adapt existing video, photo, and UGC content into multiple ad variations and formats optimized for each platform's specs and best practices.

Use and explore AI creative processes e.g., generative editing, auto-captioning, image-to-video, script-to-video and other approaches to accelerate production and scale testing.

Partner with marketing and social media stakeholders to translate campaign briefs and messaging strategy into creative that fits brand voice and performance goals.

Think strategically about hooks, pacing, messaging hierarchy, and creative testing structure — not just execute what's handed off, but shape the creative approach.

Collaborate with internal stakeholders and external agency partners to keep creative production moving across multiple brands and campaigns simultaneously.

Engage with dashboards and reporting on ad performance and creative fatigue signals, and iterate quickly on both top-performing and under-performing assets.

Maintain brand consistency across the various brands while adapting tone and format to each platform and audience.

Manage multiple briefs and deadlines at once in a fast-paced, always-on performance marketing environment.

What You Bring

3+ years of experience designing and editing digital ad creative, ideally at a performance marketing agency or in an in-house performance marketing team.

A strong portfolio demonstrating video-first ad creative and UGC-style content built for Google, Meta, and TikTok.

Hands-on proficiency editing video and adapting existing content (not just building from scratch) — Adobe Premiere Pro, After Effects, CapCut, or similar tools.

Working knowledge of AI creative and editing tools, and a genuine interest in using them to improve speed and output quality.

Solid understanding of platform-specific ad specs, creative best practices, and what drives performance on Google, Meta, and TikTok.

Ability to balance strategic thinking about messaging and brand fit with fast, independent execution — this role has no direct reports and requires ownership from concept to final asset.

Strong collaboration skills — comfortable working with marketing, social media, and other internal stakeholders as well as external agency partners.

Excellent organizational skills and the ability to manage multiple concurrent projects and deadlines.

Nice to Have

• Experience creating ads across multiple brands or business units simultaneously.
• Familiarity with retail media or e-commerce advertising.
• Basic motion graphics or animation skills (to enhance ad outputs).

Compensation & Location

This is an onsite role. The anticipated hourly (non-exempt) range of $36.00– $38.00 depending on experience and qualifications. Final compensation will be determined based on the candidate's skills, experience, and internal equity considerations.

Additional Data:

The position is on site Monday through Friday in our Pico Rivera, CA office. The position does not offer relocation package. No remote work available for this position.

Feit Electric, Inc. is an Equal Opportunity Employer. We do not discriminate on the basis of sex, pregnancy, race, national origin, color, religion, age or disability or any other status protected by law.